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Social listening supports COVID-19 Communication response in the Philippines

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USAID Breakthrough ACTION worked with the Philippines’ Department of Health and Evident Marketing Communications to set up social listening scans on COVID-19 information, prevention and treatment, and vaccine confidence. These scans help DOH navigate shifting narratives and counter misinformation and disinformation while promoting COVID-19 prevention behaviors. They are also useful for decision-making and evaluation and helpful in documenting lessons learned to continuously improve SBC approaches.

Source: Social listening supports COVID-19 Communication response in the Philippines

    Views 1110

    COVID-19 Vaccine Confidence Social Media Toolkit

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    After the rapid development of the COVID-19 vaccines and subsequent rollout, there has been an infodemic of misinformation circulating about COVID-19 vaccine safety and efficacy, reducing public trust in getting vaccinated. This social media toolkit aims to support Ministry of Health officials, frontline health workers, community leaders and members, and patient advocacy groups with key messages to help address COVID-19 vaccine hesitancy in their communities.

    This toolkit is also available in Swahili, Luganda, and Nigerian Pidgin English.

    Source: COVID-19 Vaccine Confidence Social Media Toolkit

      Views 1813

      Nepal Little Jab Book

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      Save the Children has launched the Nepal ‘Little Jab Book’ developed in collaboration with Busara Center for Behavioral Economics, and Common Thread. The playbook focuses on six key behavioral challenges which restricts vaccine uptake and presents contextual and hackable behavior change actions to strengthen vaccine uptake and confidence amongst parents, young people, and health workers in Nepal.

      The playbook is designed for social behavior change (SBC) practitioners, development agencies, local government officials, health staffs, and media, and the insights are guided by the research conducted in Madhesh Pradhesh (formerly known as, Province 2).

      The Nepal Little Jab Book details down evidence and solutions to inspire vaccine uptake in people who are concerned about the side effects of the vaccine, challenged by trust towards available vaccines, or those looking for social endorsement in behest of various empirical and normative expectations.

      Source: Nepal Little Jab Book

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        Addressing Vaccine Hesitancy in Nigeria digital campaign

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        A Digital Social and Behavior Change Communication Campaign in Bauchi and Sokoto States, Nigeria, in collaboration with the Bill & Melinda Gates Foundation (BMGF) partners: MC Saatchi, Upswell, George Washington University, Syndani Initiative and ID Africa. This includes videos, social media posts.

        Source: Addressing Vaccine Hesitancy in Nigeria digital campaign

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          Association of community engagement with vaccination confidence and uptake: A cross-sectional survey in Sierra Leone, 2019

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          The 2014-2016 Ebola epidemic disrupted childhood immunization in Sierra Leone, Liberia, and Guinea. After the epidemic, the Government of Sierra Leone prioritized community engagement to increase vaccination confidence and uptake. To support these efforts, we examined potential drivers of vaccination confidence and uptake in Sierra Leone.

          Source: Association of community engagement with vaccination confidence and uptake: A cross-sectional survey in Sierra Leone, 2019

            Views 954

            Menstruation and COVID-19 vaccination

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            The aim of this study is to measure whether or not the COVID-19 vaccines causes changes in women’s menstrual cycle or unexpected vaginal bleeding.

            Source: Menstruation and COVID-19 vaccination

              Views 1077

              Trust and willingness towards COVID-19 vaccine uptake: a mixed-method study in Ghana, 2021

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              On the account of limited doses of COVID-19 available to the country, the Government of Ghana created a priority list of persons to target for its vaccination agenda. In this paper, we look at trust and how it informs willingness to take the COVID-19 vaccine among persons targeted for the first phase of COVID-19 vaccination program in Ghana.

              Source: Trust and willingness towards COVID-19 vaccine uptake: a mixed-method study in Ghana, 2021

                Views 1148

                Ginger Ale Can’t Cure COVID

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                This is a social media post from Baltimore City Health Department stating that although ginger ale can help settle an upset stomach, it’s not a substitute from getting the vaccine.

                Source: Ginger Ale Can’t Cure COVID

                  Views 1083

                  Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

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                  This document is written for humanitarian or public health organizations as well as national governments seeking to document rumors in a systematic and dynamic fashion.

                  First, the document provides an overview of the role of rumors in a public health or humanitarian emergency, followed by a summary of the community-based approach taken by Breakthrough ACTION during the COVID-19 pandemic.

                  Finally, the guide lays out an application of this approach using the District Health Information System 2 (DHIS2) open source software platform, including an overview of a pre-configured metadata package that can be installed on a new DHIS2 system or imported to an existing system.

                  While this guide and the associated DHIS2 package were developed for COVID-19, rumors play a role in a variety of public health issues. Real-time monitoring of rumors thus provides a unique opportunity for dynamic two-way communication with communities.

                  Source: Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

                  Pre-Configured Metadata Package [ZIP]

                    Views 960