“Esta nas nossas mãos” (“It’s in our hands”) COVID-19 Campaign

Since the COVID-19 was declared a pandemic by the WHO in 2020, the USAID-funded Breakthrough ACTION project has been supporting Mozambique’s Ministry of Health (MOH) with risk communication and community engagement activities to disseminate timely and appropriate COVID-19 prevention messages and, recently, to address vaccine hesitancy among the general population.

“Está nas nossas mãos” (It’s in our hands) was the first nationwide communication campaign undertaken by the Breakthrough ACTION and the Ministry of Health to raise public awareness, promote prevention and vaccination against COVID-19 in Mozambique  The campaign was largely supported by other implementation partners and local media.

The campaign is based on a series of animated video spots on COVID-19, using simple messages with a set of graceful, fun and popular cartoon characters developed locally, as a way to reverse audience fatigue, regain people’s attention and help reduce the fear caused by COVID-19.

Sources: “Esta nas nossas mãos” (“It’s in our hands”) COVID-19 Campaign

  • Felisberto Massingue
  • fmassingue@jhuccp.org.mz

Liberia COVID-19 Social Media Images

The following are social media graphics developed to help promote COVID-19 vaccines in Liberia. The graphics were made in under the Healthy Life brand and collaboration between Liberia Ministry of Health and Breakthrough ACTION Liberia, with funding from USAID.

Sources:

COVID-19 Vaccine Liberia Fact Sheet

This fact sheet was developed for use by radio talkshow hosts, local leaders and politicians, and more. The fact sheet was meant to describe COVID-19 and the vaccine in simple terms to be used when working with communities to help generate awareness, dispel rumors and misinformation, and to answer questions.

Source: COVID-19 Vaccine Liberia Fact Sheet

  • Tyler Best
  • tylerbest@jhu.edu

COVID-19 Vaccine Healthy Life Liberia Skit

This skit was made to highlight the introduction of COVID-19 vaccines in Liberia. The skit provides information about the vaccine benefits, specifications, priority groups, and locations it is being given. The skit was made as part of the Healthy Life brand and was made in collaboration with the Liberia Ministry of Health, Last Mile Health, and Breakthrough ACTION Libera, with funding by USAID.

Source: COVID-19 Vaccine Healthy Life Liberia Skit

  • Tyler Best
  • tylerbest@jhu.edu

COVID-19 Vaccination Liberia Posters

These posters urge readers to take the COVID-19 vaccine at their first opportunity. These posters were created in collaboration with the Liberia Ministry of Health, Last Mile Health, and Breakthrough ACTION, and were funded by USAID.

Source: COVID-19 Vaccination Liberia Posters

Vaccines for Pregnant Women

This video from Bangladesh states that pregnant women and lactating mothers will be able to receive the COVID-19 vaccine without SMS (on walk-in basis) from the designated designated center.

Source: Vaccines for Pregnant Women

    COVID Behaviors Dashboard

    The COVID Behaviors Dashboard visualizes data from the COVID-19 Trends and Impact Survey (CTIS), launched by Facebook with the Delphi Group at Carnegie Mellon University and the University of Maryland Social Data Science Center. Insights and analyses on how to use the data were written by researchers and social and behavior change communication experts at CCP in collaboration with WHO’s Global Outbreak Alert and Response Network. This site is intended to be used by policy makers, health officials and practitioners at national and subnational levels to better understand the behavioral drivers behind vaccine uptake, masking and physical distancing among other behaviors that affect the spread of COVID-19.

    Data from this ongoing survey is collected daily and the dashboard is updated every two weeks.

    Source: COVID Behaviors Dashboard

      COVID-19 Vaccines Scripts: Baltimore City

      This powerpoint presentation consists of scripts and comics developed by Baltimore City Health Department and Johns Hopkins Center for Communication Programs to encourage residents to take the COVID-19 vaccine. The topics covered include: side effects, vaccine safety, fertility, teen vaccination, pregnant client, and not being concerned about COVID-19.

      Source: COVID-19 Vaccines Scripts: Baltimore City

        Intégration du Genre Dans la Lutte Contre le COVID-19 Basée sur la Communication sur les Risques et l’Engagement Communautaire

        L’intégration du genre dans la communication des risques COVID-19 et la réponse à l’engagement communautaire (CREC) exige de considérer comment les normes et les rôles de genre, ainsi que la dynamique de pouvoir et la prise de décision inéquitables, influencent les expériences et les besoins des gens à toutes les étapes. Cette note technique fournit des recommandations pratiques pour intégrer le genre dans les six piliers de la réponse de la CREC.

        Source: Intégration du Genre Dans la Lutte Contre le COVID-19 Basée sur la Communication sur les Risques et l’Engagement Communautaire

          Integración del Género en la Respuesta de Comunicación de Riesgos y Participación Comunitaria Frente a la COVID-19

          La integración del género en la respuesta de comunicación de riesgos y participación comunitaria (CRPC ) de COVID-19 exige considerar cómo las normas y roles de género, así como las dinámicas de poder y la toma de decisiones inequitativas, influyen en las experiencias y necesidades de las personas en todas las etapas. Este resumen técnico proporciona recomendaciones prácticas para integrar el género en los seis pilares de la respuesta de CRPC.

          Source: Integración del Género en la Respuesta de Comunicación de Riesgos y Participación Comunitaria Frente a la COVID-19