Nota Técnica: Consideraciones para la Comunicación Sobre las Vacunas Contra el COVID-19

A medida que alrededor del mundo se están administrando las vacunas contra el COVID-19, algunos países y localidades están desarrollando estrategias de comunicación de riesgo y participación comunitaria (Risk Communication and Community Engagement, RCCE) y planificando campañas para promover la aceptación y recepción de las vacunas. Para apoyar dichos esfuerzos, esta nota técnica proporciona un resumen de los siguientes aspectos:

  • Pasos para desarrollar una estrategia de RCCE
  • Consideraciones adicionales para la comunicación sobre las vacunas
  • Manejo de información errónea y rumores

Source: Nota Técnica: Consideraciones para la Comunicación Sobre las Vacunas Contra el COVID-19

    Communication sur les Vaccins Contre la COVID-19 : Dossier Technique

    Alors que les nations de par le monde déploient les vaccins contre la COVID-19, les pays et les localités élaborent des stratégies de communication des risques et d’engagement communautaire (CREC) et planifient des campagnes pour promouvoir le recours à la vaccination et son acceptation. Pour soutenir ces efforts, le présent dossier technique offre un aperçu des points suivants :

    • Étapes de l’élaboration d’une stratégie de CREC
    • Autres considérations relatives à la communication sur les vaccins
    • Stratégies de gestion des rumeurs et des informations

    Guide to Prevention and Control of COVID-19 in Services of Health

    The Coronavirus topic was included in the Guide for the Prevention and Control of COVID-19 in Health Services of the Ministry of Public Health and Social Assistance of Guatemala.

    To facilitate dissemination, a brochure and poster were produced. In addition, workshops were held with staff from the MOH and the municipalities of Nebaj, Chajul, Nebaj and Sacapulas in Quiché.

    Source: Guide to Prevention and Control of COVID-19 in Services of Health

      Nebaj Radio and Video Spots/ Programs Radial y Video Nebaj

      These radio programs were created in Ixil and Spanish languages and covered various topics regarding protection from COVID-19. Topics include: mask wearing, social (physical) distancing, hand washing, signs and symptoms of coronavirus, etc.

      Attached is also the details of programming and the scripts of the programs.

      Source: Nebaj Radio and Video Spots/ Programs Radial y Video Nebaj

      Communicating about COVID-19 Vaccines: A Technical Brief

      As nations around the globe are rolling out COVID-19 vaccines, countries and localities are developing risk communication and community engagement (RCCE) strategies and planning campaigns to promote vaccine uptake and acceptance. To assist those efforts, this technical brief provides an overview of the following:

      • Steps in developing an RCCE strategy
      • Additional considerations for vaccine communication
      • Ways to manage misinformation and rumors

      Source: Communicating about COVID-19 Vaccines: A Technical Brief

        Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

        This document is written for humanitarian or public health organizations as well as national governments seeking to document rumors in a systematic and dynamic fashion.

        First, the document provides an overview of the role of rumors in a public health or humanitarian emergency, followed by a summary of the community-based approach taken by Breakthrough ACTION during the COVID-19 pandemic.

        Finally, the guide lays out an application of this approach using the District Health Information System 2 (DHIS2) open source software platform, including an overview of a pre-configured metadata package that can be installed on a new DHIS2 system or imported to an existing system.

        While this guide and the associated DHIS2 package were developed for COVID-19, rumors play a role in a variety of public health issues. Real-time monitoring of rumors thus provides a unique opportunity for dynamic two-way communication with communities.

        Source: Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

          Youth Leaders Mosque Materials

          This is a set of materials developed to provide Mosques with information and materials around COVID-19 prevention. Includes a short book, video, flyer, poster, and banner.

          Source: Youth Leaders Mosque Materials

            BIDA Solusyon sa COVID-19 Campaign Materials

            The Philippine Department of Health, with support from USAID’s Breakthrough ACTION project, developed a social and behavior change campaign focused on COVID-19 preventive behaviors.

            The campaign encourages people to #BIDASolusyon (Be The Solution) by following 4 BIDA behaviors:

            • B – Bawal walang mask (Don’t go out without a mask)
            • – I-sanitize ang mga kamay, iwas hawak sa mga bagay (Sanitize your hand, avoid touching things)
            • D – Dumistansya ng isang metro (Keep your distance of 1 meter)
            • A – Alamin ang totoong impormasyon (Know the right information)

            It is a multimedia campaign to maximize reach and enable behavior.

            Source: BIDA Solusyon sa COVID-19 Campaign Materials

              Awareness and Education Campaign on COVID-19 for Pharmacy Professionals in the Philippines

              In an effort to expand public efforts to arrest the progress of the COVID-19 pandemic, the Johns Hopkins Center for Communication Programs (CCP) collaborated with mClinica, an Asian regional tech startup that develops and operates mobile platforms, to build the capacity of the pharmacy workforce in the Philippines to communicate effectively with customers about COVID-19.

              Source: Awareness and Education Campaign on COVID-19 for Pharmacy Professionals in the Philippines

                RCCE Guide for Community Health Workers, Volunteers, and Social Mobilizers

                This Risk Communication and Community Engagement (RCCE) Guide serves as a guide for community health workers (CHWs), volunteers, and social mobilizers in communicating with people on COVID-19 and helping them protect themselves and others from the virus. This guide contains importance of community engagement during health crisis, how to talk to people in the community, how to protect yourself and others while on duty, and key messages that need to be conveyed to the community and to specific audience groups.

                Using the guide, Department of Health, in partnership with USAID Breakthrough ACTION, UNICEF, and WHO conducted RCCE online trainings via Zoom to CHWs, volunteers, and social mobilizers.

                Sources: