Conseils sur le Changement Social et de Comportement Pour la Nutrition Pendant le COVID-19

Ce petit guide comprend des considérations, des messages et des ressources importants pour aider les programmes nationaux à adapter la programmation SBC autour de la nutrition en réponse aux défis présentés par COVID-19.

Source: Conseils sur le Changement Social et de Comportement Pour la Nutrition Pendant le COVID-19

    Guía Para el Cambio Social y de Conducta en la Alimentación Durante la Pandemia de COVID-19

    Esta breve guía incluye importantes consideraciones, mensajes y recursos para apoyar a los programas de país en la adaptación de la programación de la CSC sobre la nutrición en respuesta a los desafíos presentados por COVID-19.

    Fuente: Guía Para el Cambio Social y de Conducta en la Alimentación Durante la Pandemia de COVID-19

      Gestion des Mythes et des Idées Fausses Concernant la Nutrition Pendant le COVID-19

      Ce petit guide traite des stratégies de changement social et de comportement (SBC) pour combattre la désinformation et appuyer les programmes de lutte contre la désinformation liée à COVID-19 qui affecte la nutrition.

      Source: Gestion des Mythes et des Idées Fausses Concernant la Nutrition Pendant le COVID-19

        Cómo Manejar los Mitos y Conceptos Erróneos Sobre Alimentación Durante la Pandemia de COVID-19

        Esta breve guía describe las estrategias de cambio social y de comportamiento (CSC) para luchar contra la desinformación y apoyar los programas de respuesta desinformación relacionada con COVID-19 que afecta a la nutrición.

        Fuente: Cómo Manejar los Mitos y Conceptos Erróneos Sobre Alimentación Durante la Pandemia de COVID-19

          COVID-19 Instagram Posts: Si Toca Salir, Toca Cuidarse – Going to do Errands

          The Breakthrough ACTION Guatemala COVID-19 Prevention Campaign developed a set of four Instagram Stories to raise awareness that COVID-19 threat continues in Guatemala.

          The Instagram Stories remind the population that it is the responsibility of the entire family to do key prevention behaviors (Wash your hands, Maintain physical distancing, and Wear a Mask) at critical moments of elevated risk to visit family or friends, go to work, or go do daily errands. The slogan of the campaign is “Si Toca Salir, Toca Cuidarse”. Each story was contextualized for the following locations: Guatemala, Nebaj, Sacatepequez, Solola, and Totonicapan.

          Source: COVID-19 Instagram Posts: Si Toca Salir, Toca Cuidarse – Going to do Errands

            COVID-19 Prevention Campaign: Radio Spots – Si Toca Salir, Toca Cuidarse

            The Breakthrough ACTION Guatemala COVID-19 Prevention Campaign developed a set of six radio spots to raise awareness that COVID-19 threat continues in Guatemala.

            The radio spots remind the population that it is the responsibility of all Guatemalans to perform key prevention behaviors (Wash your hands, Maintain physical distancing, and Wear a mask) at critical moments of elevated risk such as visiting family or friends, going to work, or going do daily errands.

            Source: COVID-19 Prevention Campaign: Radio Spots – Si Toca Salir, Toca Cuidarse

              COVID-19 Prevention Campaign: Facebook Page Posts

              The Breakthrough ACTION Guatemala COVID-19 Prevention Campaign developed a set of Facebook posts to raise awareness that COVID-19 threat continues in Guatemala.

              The posts remind the population that it is everyone’s responsibility to do key prevention behaviors (Wash your hands, Maintain physical distancing, and Wear a mask) at critical moments of elevated risk such as visiting family or friends, going to work, or going to do daily errands. The slogan of the campaign is “Si Toca Salir, Toca Cuidarse”.

              Source: COVID-19 Prevention Campaign: Facebook Page Posts

                Confiance Totale PSAs

                In 2020, Breakthrough ACTION created the Confiance Totale brand and logo to generate trust in and demand for FP methods and services among women of reproductive age in ILN catchment areas.

                Prior to the COVID-19 pandemic, WABA developed several Confiance Totale materials in collaboration with service delivery partner Amplify-FP and Ministries of Health. The campaign materials include IUD, injectable, oral contraceptive pill, implant, Standard Days, emergency contraception, and all-methods leaflets and two radio public service announcements (PSAs) in French and local languages that promote having confidence in the safety and efficacy of FP and in health centers and healthcare providers.

                Anticipating limited FP service and method access during COVID-19 shelter-in-place orders, and subsequent potential complications tied to unplanned pregnancies and overcrowded and under-stocked health facilities, the WABA team pivoted its Confiance Totale mass media activities at the end of Q2 by drafting scripts for new radio spots. The new PSAs feature adapted calls to action, including:

                • Using this time at home together to discuss birth spacing with your partner
                • Continuing to use FP successfully without going to the health center by using call-in numbers
                • Ensuring you have FP method supplies while sheltering in place and/or during government restrictions on movement to avoid an unwanted pregnancy
                • Using exclusive breastfeeding to avoid unwanted pregnancy (for new moms)
                • Discussing postpartum family planning before going into labor
                • Using a mask and other COVID-19 risk reduction behaviors when going to the health center or pharmacy for FP methods

                Source: Confiance Totale PSAs

                  COVID-19 Instagram Posts: Si Toca Salir, Toca Cuidarse: If You are Visiting Family or Friends

                  The Breakthrough ACTION Guatemala COVID-19 Prevention Campaign developed a set of four Instagram stories to raise awareness that COVID-19 threat continues in Guatemala.

                  The Breakthrough ACTION Guatemala COVID-19 Prevention Campaign developed a set of four Instagram Stories to raise awareness that COVID-19 threat continues in Guatemala. The Instagram Stories remind the population that it is the responsibility of the entire family to do key prevention behaviors (Wash your hands, Maintain physical distancing, and Wear a Mask) at critical moments of elevated risk to visit family or friends, go to work, or go do daily errands. The slogan of the campaign is “Si Toca Salir, Toca Cuidarse”. Each story was contextualized for the following locations: Guatemala, Nebaj, Solola, and Totonicapan.

                  This suite of Instagram Stories emphasized COVID-19 prevention when visiting family or friends.

                  Source: COVID-19 Instagram Posts: Si Toca Salir, Toca Cuidarse: If You are Visiting Family or Friends

                    COVID-19 Instagram Posts: Si Toca Salir, Toca Cuidarse: If You are Going to Work

                    The Breakthrough ACTION Guatemala COVID-19 Prevention Campaign developed a set of four Instagram stories to raise awareness that COVID-19 threat continues in Guatemala.

                    The Instagram stories remind the population that it is the responsibility of the entire family to do key prevention behaviors (Wash your hands, Maintain physical distancing, and Wear a Mask) at critical moments of elevated risk to visit family or friends, go to work, or go do daily errands. The slogan of the campaign is “Si Toca Salir, Toca Cuidarse”. Each story was contextualized for the following locations: Guatemala, Nebaj, Sacatepequez, Solola, and Totonicapan.

                    This suite of Instagram Stories emphasized COVID-19 prevention when going to work. Key behaviors promoted are maintaining physical distancing and wearing a mask.

                    Source: COVID-19 Instagram Posts: Si Toca Salir, Toca Cuidarse: If You are Going to Work