COVID Won’t End Up Like the Flu; It Will Be Like Smoking

The “new normal” will arrive when we acknowledge that COVID’s risks have become more in line with those of smoking cigarettes—and that many COVID deaths, like many smoking-related deaths, could be prevented with a single intervention.

Source: COVID Won’t End Up Like the Flu; It Will Be Like Smoking

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    Emphasizing the Positive: the Aspirational Communication Model

    According to the CDC, “often a crisis results in changes in the way the future is viewed.” It can lead to a new “sense of strength and empowerment,” a “renewed sense of community,” and “opportunities for growth and renewal.” Tapping into positive emotions like these—and appealing to people’s aspirations for themselves and their communities—can power up persuasion and motivation. To drive positive behaviors, public health messaging needs to speak to the heart and the head.

    The Aspirational Communication Model provides a systematic, science-based approach to communicating with maximum motivating power. Drawing from motivational, cognitive, and social psychology, the model suggests that you achieve greater levels of interest and engagement when you connect with people on multiple levels.

    Source: Emphasizing the Positive: the Aspirational Communication Model

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      VARN2022: Shaping Global Vaccine Acceptance with Localized Knowledge

      We are pleased to present the findings and insights stemming from the Sabin Vaccine Institute’s inaugural Vaccination Acceptance Research Network (VARN) conference, held virtually between March 1-3, 2022.

      Source: VARN2022: Shaping Global Vaccine Acceptance with Localized Knowledge

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        Understanding the behavioural and social drivers of vaccine uptake

        This is the first position paper to be published by WHO on the behavioural and social drivers (BeSD) of vaccine uptake. It summarizes the development of new tools and indicators to assess the BeSD of vaccine uptake for childhood and COVID-19 vaccination, enabling decision-makers on immunization policy, programme managers, and partners to address under-vaccination through an enhanced understanding of the underlying causes.

        Source: Understanding the behavioural and social drivers of vaccine uptake

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          How to Conduct a Rapid Community Assessment

          Rapid community assessment (RCA) is a process for quickly collecting community insights about a public health issue in order to inform program design. The assessment involves reviewing existing data and conducting community-based interviews, listening sessions, observations, social listening, and surveys.

          The Centers for Disease Control and Prevention (CDC) is pleased to share an assessment guide and tools for those who wish to better understand their community’s needs regarding COVID-19 vaccine acceptance and uptake among adults, adolescents, and children.

          Source: How to Conduct a Rapid Community Assessment

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            COVID-19 Vaccine Confidence Social Media Toolkit

            After the rapid development of the COVID-19 vaccines and subsequent rollout, there has been an infodemic of misinformation circulating about COVID-19 vaccine safety and efficacy, reducing public trust in getting vaccinated. This social media toolkit aims to support Ministry of Health officials, frontline health workers, community leaders and members, and patient advocacy groups with key messages to help address COVID-19 vaccine hesitancy in their communities.

            This toolkit is also available in SwahiliLuganda, and Nigerian Pidgin English.

            Source: COVID-19 Vaccine Confidence Social Media Toolkit

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              Menstruation and COVID-19 vaccination

              The aim of this study is to measure whether or not the COVID-19 vaccines causes changes in women’s menstrual cycle or unexpected vaginal bleeding.

              Source: Menstruation and COVID-19 vaccination

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                Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

                This document is written for humanitarian or public health organizations as well as national governments seeking to document rumors in a systematic and dynamic fashion.

                First, the document provides an overview of the role of rumors in a public health or humanitarian emergency, followed by a summary of the community-based approach taken by Breakthrough ACTION during the COVID-19 pandemic.

                Finally, the guide lays out an application of this approach using the District Health Information System 2 (DHIS2) open source software platform, including an overview of a pre-configured metadata package that can be installed on a new DHIS2 system or imported to an existing system.

                While this guide and the associated DHIS2 package were developed for COVID-19, rumors play a role in a variety of public health issues. Real-time monitoring of rumors thus provides a unique opportunity for dynamic two-way communication with communities.

                Source: Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

                Pre-Configured Metadata Package [ZIP]

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                  February COVID-19 Behaviors Newsletter

                  New data on the COVID Behaviors Dashboard indicate that people in most countries are currently hungry for information about COVID-19 variants and treatment. As the surge of cases brought by the omicron variant fades in France, India, the United States and elsewhere, countries like Chile, Norway, and Malaysia are still at or approaching their peaks.

                  Explore how key data points on the dashboard—such as masking behaviors and structural barriers to vaccination—have changed in this most recent period.

                  Source: February COVID-19 Behaviors Newsletter

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                    Vaccine hesitancy and behavior change theory-based social media interventions: a systematic review

                    This review highlights the need to use a multitheory framework and tailoring social media interventions to the specific circumstances and needs of the target audience in future interventions. The results and insights gained from this review will be of assistance to future studies.

                    Source: Vaccine hesitancy and behavior change theory-based social media interventions: a systematic review

                      Views 104