COVID-19 Vaccine Promotion

Johns Hopkins Center for Communication Programs (CCP) implemented a COVID-19 vaccine promotion project in Ethiopia with funding and technical assistance from the United States Agency for International Development (USAID) through the global Breakthrough ACTION mechanism. Several SBC materials were produced under this project including TV and radio spots as well as different posters and banners. These materials were intended to reduce vaccine hesitancy among the general public and health service providers and increase the uptake of the vaccines.

Source: COVID-19 Vaccine Promotion

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    Traditional Leaders Advocating for the COVID-19 Vaccine

    Breakthrough ACTION is working with traditional leaders to encourage people to get vaccinated. In the video, Senior Chief Mlolo of Nsanje shares why she got the COVID-19 vaccine, and she encourages people to get vaccinated.

    Source: Traditional Leaders Advocating for the COVID-19 Vaccine

      Views 79

      Improving COVID-19 Vaccine Uptake Among Young Adults

      This is a 60-second video clip produced by Breakthrough ACTION Ghana to address common COVID-19 vaccine hesitancy issues among young adults, build vaccine confidence and improve uptake. The video is available in voiceover versions, in four local languages- Twi, Ewe, Ga & Hausa.

      Source: Improving COVID-19 Vaccine Uptake Among Young Adults

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        COVID-19 vaccination song, caravans and testimonials

        This video shows the COVID-19 vaccination song, caravans in various areas with young people and testimonials from the performers to promote vaccination.

        Source: COVID-19 vaccination song, caravans and testimonials

          Views 260

          COVID-19 Song and Caravan Video

          This video shares a vaccination campaign song and caravan that reaches out to young people in Mozambique. It includes youth testimonials about why to vaccinate.

          Source: COVID-19 Song and Caravan Video

            Views 126

            Breakthrough ACTION Côte d’Ivoire COVID-19 Vaccination Video Spot: Get Vaccinated Like Me

            This video spot from Côte d’Ivoire was developed as the result of an analysis emerging from the national rumor management system indicating that people continued to be concerned regarding rumors around side effects, and wanted to see others like them getting vaccinated before making a decision.  The spot aims to convey a positive and varied image of the protection that vaccination provides to people from different stages of life; it features people of a variety of ages, profiles, and occupations displaying their vaccination cards, describing their vaccination experience, dispelling rumors about severe side effects, and affirming that vaccination was easy, had minimal side effects, and that the protection it affords them against COVID-19 is worth the effort.

            Source: Breakthrough ACTION Côte d’Ivoire COVID-19 Vaccination Video Spot: Get Vaccinated Like Me

              Views 178

              VACINA DE REFORÇO – para vacina com mais de 6 meses completa

              O vídeo incentiva a comunidade que ja tomou a vacina há mais de 6 meses a toma da vacina de reforço.

              Source: M48. (VÁLIDO) VACINA DE REFORÇO – para vacina com mais de 6 meses completa

                Views 187