To understand public attitudes toward taking a COVID-19 vaccine and the factors likely to affect willingness to do so going forward, the authors examined 39 nationally representative, randomized polls with publicly available tabulations that were conducted between August 2020 and February 2021.
This informational guide presents six strategies for immunization coordinators to build vaccine confidence within their health system or clinic.
It includes tangible actions to promote confidence, communication, and uptake of COVID-19 vaccine, which can help support confidence among providers and patients.
This report, which was developed in consultation with leading experts in social and behavioral sciences and public health, outlines evidence-informed communication strategies in support of national COVID-19 vaccine distribution efforts across federal agencies and their state and local partners.
Creating content about the COVID-19 vaccines requires a deliberate, well-executed plan. As you begin developing vaccine content at your institution, use our step-by-step checklist to ensure a smooth rollout.
Anyone can download this free checklist to learn the following:
- How your content can lower readers’ anxiety and reassure them as they search for vaccine information
- The most effective ways to reach your unique audience and how to address their concerns
- Specific questions you’ll need to answer about getting the vaccine at your health system
- Methods for handling false information on your social channels
This toolkit provides long-term care facility (LTCF) administrators and clinical leadership with information and resources to help build vaccine confidence among healthcare personnel (HCP) and residents.
The toolkit emphasizes the critical role played by health professionals in providing trusted information and ensuring high COVID-19 vaccination coverage in their facility.
This article describes the attitude of the many individuals in the US who are against vaccination and details steps that can be taken to change their attitudes and behavior.
The various options of changing people’s attitudes toward vaccinations are discussed.
The Kaiser Family Foundation COVID-19 Vaccine Monitor is an ongoing research project tracking the American public’s attitudes and experiences with COVID-19 vaccinations.
Using a combination of surveys and focus groups, this project will track the dynamic nature of public opinion as vaccine development unfolds, including vaccine confidence and hesitancy, trusted messengers and messages, as well as the public’s experiences with vaccination as distribution begins.
Source: COVID-19 Vaccine Monitor
In response to the coronavirus pandemic, The Ad Council, The National Governors Association, the COVID Collaborative and the Infectious Diseases Society of America joined forces to provide consistent messaging to the public on the efficacy and importance of wearing face masks.
Source: Mask Up America Toolkit
This page offers advice on going out of the home during the time of COVID-19.
The following guidelines are offered:
- In general, the more closely you interact with others and the longer that interaction, the higher the risk of COVID-19 spread.
- If you decide to engage in public activities, continue to protect yourself by practicing everyday preventive actions.
- Keep these items on hand when venturing out: a face mask, tissues, and a hand sanitizer with at least 60% alcohol, if possible.
Source: Daily Activities and Going Out
Experimental and epidemiological data support community masking to reduce the spread of SARS-CoV-2.
The prevention benefit of masking is derived from the combination of source control and personal protection for the mask wearer. The relationship between source control and personal protection is likely complementary and possibly synergistic, so that individual benefit increases with increasing community mask use.
Further research is needed to expand the evidence base for the protective effect of cloth masks and in particular to identify the combinations of materials that maximize both their blocking and filtering effectiveness, as well as fit, comfort, durability, and consumer appeal. Adopting universal masking policies can help avert future lockdowns, especially if combined with other non-pharmaceutical interventions such as social distancing, hand hygiene, and adequate ventilation.
This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.