Building Trust and Empathy for Healthcare Workers: Lessons Learned Videos

Breakthrough ACTION-Nigeria built the capacity of healthcare service providers in Nigeria using the “Building Trust and Empathy Around COVID-19: A Client-Centred Communication Approach”, which promotes positive client-provider interactions that ensure healthcare workers have the tools and capacity to address vaccine hesitancy (among themselves and with their clients) and encourage COVID-19 prevention, testing, and vaccination, and take care of themselves in high-stress situations such as the one COVID-19 presented.

The following are testimonials on lessons learned.

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“Community Members Have More Impact on Their Neighbors than Celebrities”: Leveraging Community Partnerships to Build COVID-19 Vaccine Confidence

Vaccines are a strong public health tool to protect against severe disease, hospitalization, and death from COVID-19. Still, inequities in COVID-19 vaccination rates and health outcomes continue to exist among Black and Latino populations. Boston Medical Center (BMC) has played a significant role in vaccinating medically underserved populations, and organized a series of community-engaged conversations to better understand community concerns regarding the COVID-19 vaccine. This paper describes the themes which resulted from these community-engaged conversations and proposes next steps for healthcare leaders.

 

View the resource here.

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Video about Training on Vaccine Misinformation

This video summarizes the Training held in Mozambique on Vaccine Misinformation. This training organized by the Johns Hopkins Center for Communication was conducted by Emile Miller, an associate researcher at JHU based in the United States, and was attended by the Ministry of Health’s expanded vaccination program and its implementing partners.

 

Watch the video here.

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Increasing COVID-19 Vaccine Uptake in Botswana Through Community Outreach and Door-to-Door Vaccination

Meeting Targets and Maintaining Epidemic Control (EpiC), a five-year global project funded by the U.S. President’s Emergency Plan for AIDS Relief (PEPFAR) and the U.S. Agency for International Development (USAID), is dedicated to addressing the HIV and COVID-19 pandemics. In Botswana, EpiC is led by FHI360 with core partners Right to Care (RTC), Palladium, and Population Services International (PSI). EpiC was modified in early 2020 to include funding to prevent, prepare for, and respond to COVID-19 by supporting the Ministry of Health to bolster health systems to address the pandemic.

To address low vaccine uptake among youth and the general population in the year 2022, EpiC rolled out intensive community mobilization. The project collaborated closely with District Health Management Teams (DHMTs), local community structures, and district-level leadership to rapidly increase vaccination uptake.

This resource is a success story that outlines the strategy that was employed to roll out vaccines at the community level.

Source: Increasing COVID-19 Vaccine Uptake in Botswana Through Community Outreach and Door-to-Door Vaccination

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Who are we and what are we doing to prevent COVID-19?

The Breakthrough ACTION Mali team presented this poster on the project’s activities to combat COVID-19 at the the 6th Conference of the African Epidemiology Association (AfEA) and the 1st congress of the Société Malienne d’Épidémiologie (SOMEPI) held from October 25 to 27, 2023.

Source: Who are we and what are we doing to prevent COVID-19?

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Promoting Vaccination in India through Videos: The Role of Humor, Collectivistic Appeal and Gender

Vaccination hesitancy is a barrier to India’s efforts to control the COVID-19 pandemic. Considerable resources have been spent to promote COVID-19 vaccination, but evaluations of such efforts are sparse. Our objective was to determine how vaccine videos that manipulate message appeal (collectivistic versus individualistic), tone (humorous versus serious), and source (male versus female protagonist) toward vaccines and vaccination. We developed eight videos that manipulated the type of appeal (collectivistic or individualistic), tone of the message (humor or serious), and gender of the vaccine promoter (male or female) in a 2 x 2 x 2 between-subjects experiment. Participants (N = 2349) were randomly assigned to watch one of eight videos in an online experiment. Beliefs about vaccines and those about vaccination were obtained before and after viewing the video. Manipulation checks demonstrated that each of the three independent variables was manipulated successfully. After exposure to the video, beliefs about vaccines became more negative, while beliefs about vaccination became more positive. Humor reduced negative beliefs about vaccines. Collectivism and protagonist gender did not affect beliefs about vaccines or vaccination. Those able to remember the protagonist’s gender (a measure of attention) were likely to develop favorable beliefs if they had also seen the humorous videos. These findings suggest that people distinguish beliefs about vaccines, which deteriorated after exposure to the videos, from beliefs about vaccination, which improved. We recommend using humor when appropriate and focusing on the outcomes of vaccination, rather than on the vaccines themselves.

Source: Promoting Vaccination in India through Videos: The Role of Humor, Collectivistic Appeal and Gender

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Gender Analysis for Vaccine Response: Toolkit for Risk Communication and Community Engagement Actors

Breakthrough ACTION developed the Gender Analysis Toolkit for Vaccine Response for RCCE actors working with national health authorities and other partners to develop, implement, and monitor a vaccine response. This toolkit provides practical guidance to identify gender related barriers that need to be addressed and identify opportunities that can be leveraged to enable a gender equitable vaccine response that increases coverage for all. While Breakthrough ACTION developed this toolkit based on improving uptake of COVID-19 vaccines, it is applicable for any vaccine response.

The toolkit includes:

  • Evidence on the importance of considering gender in a vaccine response.
  • Step-by-step guidance and tips for conducting a gender analysis.
  • Worksheets to collect, organize, and analyze existing information and make recommendations across three RCCE pillars: RCCE systems for emergencies, Risk communication, and Community engagement.
  • An illustrative gender analysis based on a country’s COVID-19 vaccine response.
  • Additional resources for integrating gender in RCCE activities.

Source: Gender Analysis for Vaccine Response: Toolkit for Risk Communication and Community Engagement Actors

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The Prevalence, Features, Influencing Factors, and Solutions for COVID-19 Vaccine Misinformation: Systematic Review

During the COVID-19 pandemic, infodemic spread even more rapidly than the pandemic itself. The COVID-19 vaccine hesitancy has been prevalent worldwide and hindered pandemic exiting strategies. Misinformation around COVID-19 vaccines is a vital contributor to vaccine hesitancy. However, no evidence systematically summarized COVID-19 vaccine misinformation.

This review aims to synthesize the global evidence on misinformation related to COVID-19 vaccines, including its prevalence, features, influencing factors, impacts, and solutions for combating misinformation.

Source: The Prevalence, Features, Influencing Factors, and Solutions for COVID-19 Vaccine Misinformation: Systematic Review

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Understanding the Behavioral and Social Drivers (BeSD) of COVID-19 Vaccination among Persons with Disabilities in Internally Displaced Camps in Somalia/Somaliland

In close collaboration with WHO, Handicap International adapted and piloted WHO’s behavioral and social drivers (BeSD) of vaccination tools1 to understand and analyze the perception of COVID-19 vaccines as well as the barriers and drivers of immunization among persons with disabilities in a humanitarian setting. The overall goal of this study was to capture the unique drivers of health prevention for Persons with disabilities in Somalia/Somaliland to support evidence-based disability-inclusive prevention (like RCCE programs) and strengthen advocacy for inclusive health information and services.

Source: Understanding the Behavioral and Social Drivers (BeSD) of COVID-19 Vaccination among Persons with Disabilities in Internally Displaced Camps in Somalia/Somaliland

 

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Evaluation of the WHO Community Engagement Research Initiative

The coronavirus disease (‎COVID-19)‎ pandemic has exposed inequities and service delivery gaps in national and global health systems. These weaknesses reveal the need to reimagine systemic approaches to community engagement, relationship development and trust building in health. The World Health Organization (‎WHO)‎ Regional Office for the Western Pacific led a multi-country Community Engagement Research Initiative to fill critical research gaps and accelerate action in mitigating the impacts of the COVID-19 pandemic on vulnerable populations.

This report offers an evaluation of evaluative action-based research carried out by four country research teams in Cambodia, the Lao People’s Democratic Republic and Malaysia.

Source: Evaluation of the WHO Community Engagement Research Initiative

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