2023 Africa Cup of Nations
#TeamVaccine Campaign Materials

The 2023 Africa Cup of Nations (AFCON) provides a unique opportunity to reach millions of African football fans across the continent as everyone tunes in to watch the games and follow the teams. USAID’s flagship social and behavior change project Breakthrough ACTION has designed a multimedia campaign to leverage this excitement among AFCON fans to share messages that build a more robust social norm for the COVID-19 vaccine and other vaccinations across the life stages and focus on protecting the most vulnerable. The campaign includes TV commercials, radio spots, posters and social media posts as well as a guide to encourage communities to host events around the tournament to further promote vaccine uptake.

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AFCON #TeamVaccine Resources

Pull down to filter search from all of the AFCON resources.

January 18, 2024

Radio spots promoting vaccination during AFCON Nigeria – English

Radio/Audio SpotsSBC Campaign

These two radio spots are to promote routine immunization and the COVID-19 vaccine during AFCON 2023, featuring well known sportscasters. They aim to inspire men to ensure that their families and loved ones have all the vaccines they need.

January 16, 2024

Posters promoting vaccination during AFCON – Cameroon

PostersSBC Campaign

These three posters capture the joy of Cameroon’s football fans as they cheer their team on at the 2023 Africa Cup of Nations while promoting routine childhood vaccination and regular COVID-19 vaccination to protect the most vulnerable.

Radio spots promoting vaccination during AFCON Cameroon

Radio/Audio Spots

January 12, 2024

Community Events Guide for Vaccination Campaign during AFCON

Clinical/Technical GuidanceSBC Campaign

This guide is designed to help communities to plan and host their own community events and watch parties during the 2023 AFCON games (held from January 13 – February 11, 2024) to promoting regular COVID-19 vaccination and routine childhood vaccination to protect the most vulnerable.

TV spots promoting vaccination campaign – AFCON Cameroon

SBC CampaignTV spots

These two TV spots are designed to touch the hearts of Cameroon’s male football fans as they cheer their team on at the 2023 Africa Cup of Nations to inspire them to ensure that their families and loved ones have the COVID-19 vaccine and routine childhood vaccinations they need.

TV spots promoting vaccination campaign – AFCON Nigeria

SBC CampaignTV spots

These two TV spots are designed to touch the hearts of Nigeria’s male football fans as they cheer their team on at the 2023 Africa Cup of Nations to inspire them to ensure that their families and loved ones have the COVID-19 vaccine and routine childhood vaccinations they need.

January 8, 2024

Posters promoting vaccination during AFCON – Nigeria

PostersSBC Campaign

These three posters captures the joy of Nigerian football fans as they cheer their team on at the 2023 Africa Cup of Nations while promoting routine childhood vaccination and COVID-19 vaccination to protect the most vulnerable.

Johns Hopkins Center for Communication Programs

This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.

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2023 Africa Cup of Nations #TeamVaccine Campaign Materials