Social listening supports COVID-19 Communication response in the Philippines

USAID Breakthrough ACTION worked with the Philippines’ Department of Health and Evident Marketing Communications to set up social listening scans on COVID-19 information, prevention and treatment, and vaccine confidence. These scans help DOH navigate shifting narratives and counter misinformation and disinformation while promoting COVID-19 prevention behaviors. They are also useful for decision-making and evaluation and helpful in documenting lessons learned to continuously improve SBC approaches.

Source: Social listening supports COVID-19 Communication response in the Philippines

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    COVID-19 Vaccine Confidence Social Media Toolkit

    After the rapid development of the COVID-19 vaccines and subsequent rollout, there has been an infodemic of misinformation circulating about COVID-19 vaccine safety and efficacy, reducing public trust in getting vaccinated. This social media toolkit aims to support Ministry of Health officials, frontline health workers, community leaders and members, and patient advocacy groups with key messages to help address COVID-19 vaccine hesitancy in their communities.

    This toolkit is also available in SwahiliLuganda, and Nigerian Pidgin English.

    Source: COVID-19 Vaccine Confidence Social Media Toolkit

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      Association of community engagement with vaccination confidence and uptake: A cross-sectional survey in Sierra Leone, 2019

      The 2014-2016 Ebola epidemic disrupted childhood immunization in Sierra Leone, Liberia, and Guinea. After the epidemic, the Government of Sierra Leone prioritized community engagement to increase vaccination confidence and uptake. To support these efforts, we examined potential drivers of vaccination confidence and uptake in Sierra Leone.

      Source: Association of community engagement with vaccination confidence and uptake: A cross-sectional survey in Sierra Leone, 2019

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        Menstruation and COVID-19 vaccination

        The aim of this study is to measure whether or not the COVID-19 vaccines causes changes in women’s menstrual cycle or unexpected vaginal bleeding.

        Source: Menstruation and COVID-19 vaccination

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          Trust and willingness towards COVID-19 vaccine uptake: a mixed-method study in Ghana, 2021

          On the account of limited doses of COVID-19 available to the country, the Government of Ghana created a priority list of persons to target for its vaccination agenda. In this paper, we look at trust and how it informs willingness to take the COVID-19 vaccine among persons targeted for the first phase of COVID-19 vaccination program in Ghana.

          Source: Trust and willingness towards COVID-19 vaccine uptake: a mixed-method study in Ghana, 2021

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            Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

            This document is written for humanitarian or public health organizations as well as national governments seeking to document rumors in a systematic and dynamic fashion.

            First, the document provides an overview of the role of rumors in a public health or humanitarian emergency, followed by a summary of the community-based approach taken by Breakthrough ACTION during the COVID-19 pandemic.

            Finally, the guide lays out an application of this approach using the District Health Information System 2 (DHIS2) open source software platform, including an overview of a pre-configured metadata package that can be installed on a new DHIS2 system or imported to an existing system.

            While this guide and the associated DHIS2 package were developed for COVID-19, rumors play a role in a variety of public health issues. Real-time monitoring of rumors thus provides a unique opportunity for dynamic two-way communication with communities.

            Source: Real-Time Rumor Tracking for COVID-19: System Design and Implementation Guide

            Pre-Configured Metadata Package [ZIP]

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              Real time assessment (RTA) UNICEF’s ongoing response to COVID-19 in eastern and southern Africa

              This real time assessment (RTA) of UNICEF support to COVID-19 vaccine demand promotion in the eastern and southern African region (ESAR) is based on qualitative research in four countries: Ethiopia, Rwanda, South Africa, and South Sudan. The aim is to support UNICEF’s reflection on its ongoing work on COVID-19 vaccine demand promotion (success factors and challenges) and to draw lessons.

              Source: Real time assessment (RTA) UNICEF’s ongoing response to COVID-19 in eastern and southern Africa

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                The Perception of COVID-19 communication in West Africa (non-Sahel): report

                Since 2011, UNESCO has launched an international, regional and national intervention on Media and Information Literacy (MIL), recognizing the primary role of information and media in everyday lives. The intervention is meant to contribute to the development of media and information literacy skills and promote best practices to analyze information critically and to navigate through the overwhelming amount of news and information available.

                Under this overarching framework and as part of UNESCO’s responses to the COVID-19 ‘infodemic’, UNESCO Abuja Office initiated a survey on Perception of COVID-19 Communication in West Africa (non-Sahel). The survey was developed to understand how people in some Western African countries obtain and use the Information on COVID-19 for informed decisions.

                Source: The Perception of COVID-19 communication in West Africa (non-Sahel): report

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                  “On the Last Day of the Last Month, I Will Go”: A Qualitative Exploration of COVID-19 Vaccine Confidence among Ivoirian Adults

                  We conducted in-depth interviews with individuals who had recovered from COVID-19, people who had lost a family member to COVID-19, and health providers. We also conducted focus group discussions with members of the general population to explore social norms and community perceptions related to COVID-19, including prevention behaviors, stigma, and vaccines.

                  Source: “On the Last Day of the Last Month, I Will Go”: A Qualitative Exploration of COVID-19 Vaccine Confidence among Ivoirian Adults

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