Gearing Up for Effective COVID-19 Vaccine Communication

This article offers tips to prepare for effective COVID-19 vaccine communication.

The tips are:

  • Resist the urge to overpromise.
  • Be honest about what we don’t know.
  • Stick to solid ground.
  • Build trust in the process.
  • Go back to basics.

Source: Gearing Up for Effective COVID-19 Vaccine Communication

    Three Lessons from the Global South on Combating the Pandemic

    This article, by Dr Muhammad Musa of BRAC International, a Bangladesh-based NGO, states that top-down measures to curb the spread of the virus – dramatic steps like lockdowns and bans on large gatherings – pose an immediate threat to families in the poorest communities.

    He writes that the key to fixing this situation is community engagement and the involvement of local leaders.

    Source: Three Lessons from the Global South on Combating the Pandemic

      COVID-19 Facilitator Guide

      The Breakthrough ACTION Guyana COVID-19 Facilitator Guide is a set of cue cards that are used by community facilitators to conduct community meetings or one on one sessions with community members.

      The guide contains simple and important information about COVID-19 and helps the community facilitator in providing accurate information to the community.

      Source: COVID-19 Facilitator Guide

        Talking to Community: Behavioural Change in the Age of COVID-19

        Response to public health emergencies requires changes in regular behavioural patterns. Encouraging these changes requires coordination and an understanding of the culture and communities affected.

        This article, written by Pramudith D. Rupasinghedescribes experiences with Ebola and COVID-19 wherein behavior change was an integral part of working with communities to prevent infection, care for the sick, and learn about the disease in Sri Lanka and Liberia.

        Source: Talking to Community: Behavioural Change in the Age of COVID-19

          mHero App

          This app was developed during the Ebola crisis to help frontline health workers to keep u to date with the latest data and guidance, as well as keep a check on their own health.

          Lessons learned from the Ebola response pointed to how fast, informative communication to frontline health workers and their immediate, precise case reporting helped tackle the health emergency. mHero was useful in engaging communities, managing rumors, and mitigating public health threats.

          Given mHero’s origin, it is uniquely suited to fulfill communication needs during the COVID-19 pandemic. The mHero platform can be used for myriad government health communications needs, segmenting health workers into specific groups to:

          • Coordinate health promotion strategies and public health emergency responses
          • Train health workers on infection prevention and control and risk communication
          • Test health worker knowledge of COVID-19 responses through mini-quizzes
          • Report suspected COVID-19 cases and other high-priority diseases
          • Relay unanticipated stock-outs of essential commodities such as sterile gloves, masks, and respirators
          • Reveal local health and safety concerns, including mental health and physical risks

          Source: mHero App

            COVID-19 Contact Tracing Online Course

            The COVID-19 crisis has created an unprecedented need for contact tracing across the country, requiring thousands of people to learn key skills quickly. The job qualifications for contact tracing positions differ throughout the country and the world, with some new positions open to individuals with a high school diploma or equivalent.

            In this introductory course, students will learn about the science of SARS-CoV-2 , including the infectious period, the clinical presentation of COVID-19, and the evidence for how SARS-CoV-2 is transmitted from person-to-person and why contact tracing can be such an effective public health intervention. Students will learn about how contact tracing is done, including how to build rapport with cases, identify their contacts, and support both cases and their contacts to stop transmission in their communities.

            The course will also cover several important ethical considerations around contact tracing, isolation, and quarantine. Finally, the course will identify some of the most common barriers to contact tracing efforts — along with strategies to overcome them.

            Source: COVID-19 Contact Tracing Online Course

              Who to Trust and How to Overcome COVID-19 Misinformation in Nigeria

              In Nigeria, as in many countries, social media has allowed anyone to post COVID-19 misinformation as truth and fact, while misleading the public and, in some cases, causing real damage.

              This article reviews some of the major misinformation events in Nigeria during the pandemic and notes the steps being taken to correct that situation.

              Source: Who to Trust and How to Overcome COVID-19 Misinformation in Nigeria

                COVID-19 Care in India: The Course to Self-Reliance

                The public health response to COVID-19 in India has been highly centralized, resulting in a homogenous strategy applied across a sixth of the world’s population.

                India was placed in a nationwide lockdown on March 24, 2020, with restrictions being relaxed in three phases since June. In May 2020, the prime minister called upon the Indian people to be self-reliant. The authors discuss opportunities to modify several aspects of the medical response to echo this sentiment.

                They conclude that what is still needed is a plethora of low-tech solutions (especially facial coverings), adherence to science, and societal participation in caring for vulnerable people.

                Source: COVID-19 Care in India: The Course to Self-Reliance

                  Immunizing the Public against Misinformation

                  Proliferating misinformation — even when the content is, in a best-case scenario, harmless — can have serious and even social and lethal health ramifications in the context of a global pandemic. In some countries, rumours about impending food scarcity prompted people to stockpile supplies early on in the epidemic and caused actual shortages.

                  This article is an interview with Tim Nguyen whose team manages the Information Network for Epidemics (EPI-WIN), which is leading WHO work on managing infodemics.

                  Source: Immunizing the Public against Misinformation

                    Teaching Senior Citizens to Spot Misinformation

                    This article explains that COVID-19 has made the topic of misinformation timely and urgent. Discerning reliable health information is especially a matter of life or death for older people who are more vulnerable to the virus, and showcases projects created to ameliorate the situation.

                    Tips to spot misinformation and avoid sharing it include evaluating whether news is from a known media outlet; noting the publication date, who wrote the content, and whether the author is reputable; checking if a website has a .gov, .edu, .org or .com suffix; and if a website is selling a product.

                    Source: Teaching Senior Citizens to Spot Misinformation