This newsletter developed by Breakthrough ACTION in collaboration with the Ghana Health Service shares experiences and lessons learned during the COVID-19 pandemic. Articles share how the program was able to improve COVID-19 vaccine acceptance and uptake overall and especially to reach vulnerable communities and address the needs of pregnant women.
Source: Breakthrough ACTION Ghana Newsletter #1
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Breakthrough ACTION is excited to share a toolkit about audience segmentation for vaccination, as a part of the newly launched SBC Learning Central platform. This course is also available in French.
This toolkit is intended for use by social and behavioral change communication professionals to encourage vaccine acceptance and uptake by employing segmentation based on attitudes and behaviors of their target populations. The goals of this toolkit are to:
Source: New on line toolkit about audience segmentation for vaccination
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This guide presents scientific evidence on COVID-19 that dismantles the main rumors and conspiracy theories that hinder the work of health personnel in extending vaccination among the population. It also provides links to official sites where the above-mentioned data can be consulted.
Source: Guidelines for Dialogue: Denialist theories about COVID-19 and vaccines
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Breakthrough ACTION conducted a rapid assessment in November 2022, to explore people’s perceptions about the booster doses of COVID-19 vaccines and vaccination for 5-11-year-old children in Bangladesh. The findings from the assessment informed the designing of activities for vaccine communication under CN-18.
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A multi-agency initiative co-led by UNICEF and the World Health Organization, DICE provides coordinated technical assistance to national governments and partners on digital health interventions that address health priorities in the context of the COVID-19 pandemic, as well as post-pandemic health system needs.
Source: Primer on Digital Solutions for COVID-19 Vaccination Service Delivery
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This research report presents results of a study funded by Johnson & Johnson on Breakthrough ACTION’s ongoing national mass media campaign to promote COVID-19 vaccination in Nigeria, entitled “Follow Who Know Road.” The report shows that out of the 26 million people the campaign reached who were unvaccinated, 14 million later received a vaccine dose and 5 million wanted to get one.
Source: Vaccine Campaign Impact Measurement Report – Nigeria
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This guide presents a series of recommendations aimed at facilitating the dialogue between health personnel in charge of COVID-19 vaccination and information sessions and the general public. Listening to their concerns and informing them with clarity and simplicity, in a respectful and empathetic atmosphere, are undoubtedly the keys to a dialogue that will allow to continue promoting vaccination among the population.
Source: Guidelines for Dialogue: Talking to the General Public About COVID-19
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This guide is based on the observation that pregnancy is one of the risk factors for COVID-19 and offers the necessary recommendations to help pregnant women go through this important stage of their lives with the best health guarantees.
Source: Guidelines for Dialogue: Vaccination during Pregnancy
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As people’s first and most trusted point of contact with the health care system, Primary Health Care (PHC) has a vital role to play in vaccination efforts. This document takes global guidance and best practices as a starting point to suggest actionable ways in which PHC can be leveraged for COVID-19 vaccination.
Source: Leveraging PHC for COVID-19 Vaccination Efforts
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This technical guide is intended to support COVID-19 vaccination programs to ensure adequate COVID-19 vaccine coverage among those most vulnerable to and living with HIV.
These COVID-19 vaccination strategies are based on and adapted from best practices and promising innovations from decades of experience designing and implementing HIV programs with and for PLHIV and KPs. These recommendations should be implemented alongside mitigation strategies that reduce exposure to and impact of COVID-19 on HIV program beneficiaries and staff and safely maintain HIV services.
Source: Ensuring COVID-19 Vaccination for People Living with HIV and Key Populations
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This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.
