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Nota Técnica: Consideraciones para la Comunicación Sobre las Vacunas Contra el COVID-19

A medida que alrededor del mundo se están administrando las vacunas contra el COVID-19, algunos países y localidades están desarrollando estrategias de comunicación de riesgo y participación comunitaria (Risk Communication and Community Engagement, RCCE) y planificando campañas para promover la aceptación y recepción de las vacunas. Para apoyar dichos esfuerzos, esta nota técnica proporciona un resumen de los siguientes aspectos:

  • Pasos para desarrollar una estrategia de RCCE
  • Consideraciones adicionales para la comunicación sobre las vacunas
  • Manejo de información errónea y rumores

Source: Nota Técnica: Consideraciones para la Comunicación Sobre las Vacunas Contra el COVID-19

    Guide to Prevention and Control of COVID-19 in Services of Health

    The Coronavirus topic was included in the Guide for the Prevention and Control of COVID-19 in Health Services of the Ministry of Public Health and Social Assistance of Guatemala.

    To facilitate dissemination, a brochure and poster were produced. In addition, workshops were held with staff from the MOH and the municipalities of Nebaj, Chajul, Nebaj and Sacapulas in Quiché.

    Source: Guide to Prevention and Control of COVID-19 in Services of Health

      Nebaj Radio and Video Spots/ Programs Radial y Video Nebaj

      These radio programs were created in Ixil and Spanish languages and covered various topics regarding protection from COVID-19. Topics include: mask wearing, social (physical) distancing, hand washing, signs and symptoms of coronavirus, etc.

      Attached is also the details of programming and the scripts of the programs.

      Source: Nebaj Radio and Video Spots/ Programs Radial y Video Nebaj

      Infodemics and Infodemiology: A Short History, a Long Future

      This paper describes the characteristics of an infodemic, which combines an inordinately high volume of information (leading to problems relating to locating the information, storage capacity, ensuring quality, visibility and validity) and rapid output (making it hard to assess its value, manage the gatekeeping process, apply results, track its history, and leading to a waste of effort).

      This is bound up with the collateral growth of misinformation, disinformation and malinformation. Solutions to the problems posed by an infodemic will be sought in improved technology and changed social and regulatory frameworks.

      One solution could be a new trusted top-level domain for health information. The World Health Organization has so far made two unsuccessful attempts to create such a domain, but it is suggested this could be attempted again, in the light of the COVID-19 infodemic experience. The vital role of reliable information in public health should also be explicitly recognized in the Sustainable Development Goals, with explicit targets. All countries should develop knowledge preparedness plans for future emergencies.

      Source: Infodemics and Infodemiology: A Short History, a Long Future

        Go Viral!

        GO VIRAL! is a 5-minute game that helps protect the public against COVID-19 misinformation.

        The players learn about some of the most common strategies used to spread false and misleading information about the virus. Understanding these tricks allows the public to resist them the next time they come across them online.

        Source: Go Viral!

          Rooted in Trust: Global Rumor Bulletin

          Since July 2020, Internews’ Rooted in Trust project has collected close to 20,000 rumours from seven project countries: Afghanistan, Lebanon, Philippines, Colombia, Central African Republic, Mali, and Sudan. We work in 12 local languages and collect data across seven major social media platforms and a wide range of feedback collection channels, including door-to-door surveys, informal meetings, assessments, community meetings, listening groups, SMS, and radio call-in shows.

          These Global Rumour bulletins look at key trends across our focal countries and aim to support humanitarian and health workers, media and other communicators to understand the beliefs, fears and misperceptions behind common rumours about COVID-19 and the impact of the pandemic.

          Source: Rooted in Trust: Global Rumor Bulletin

            COVID-19 Pandemic: How to Shop Safely in the Marketplace

            The arrival of the Coronavirus changed many parts of community life. Your market may even have closed. As a market vendor, you need to stay healthy so the market can remain open so you can sell your goods and your community can access food and products. By following the actions in this video, you can help the market stay open and be an example to your customers on how to stay safe during this pandemic.

            Sources:

            • Scientific Animations Without Borders
            • contact@sawbo-animations.org

            Guide for the Preparation of a Risk Communication Strategy for COVID-19 Vaccines: A Resource for the Countries of the Americas

            This document was created to facilitate the preparation of a risk communication and community engagement strategy for vaccination against COVID-19.

            Its goal is to help to strengthen the communication and planning capacities of the ministries or secretariats of health and other agencies in charge of communicating about new COVID-19 vaccines in the Americas.

            It also includes a matrix for the preparation of a risk communication strategy for COVID-19 vaccines.

            Source: Guide for the Preparation of a Risk Communication Strategy for COVID-19 Vaccines: A Resource for the Countries of the Americas

              COVID-19 Global Risk Communication and Community Engagement Strategy

              The shift presented in this strategy is to move from the directive, one-way communication, which characterized the early stages of the COVID-19 response, towards the community engagement and participatory approaches that have been proven to help control and eliminate outbreaks in the past.

              Source: COVID-19 Global Risk Communication and Community Engagement Strategy

                Cómo Manejar los Mitos y Conceptos Erróneos Sobre Alimentación Durante la Pandemia de COVID-19

                Esta breve guía describe las estrategias de cambio social y de comportamiento (CSC) para luchar contra la desinformación y apoyar los programas de respuesta desinformación relacionada con COVID-19 que afecta a la nutrición.

                Fuente: Cómo Manejar los Mitos y Conceptos Erróneos Sobre Alimentación Durante la Pandemia de COVID-19