The COVID-19 pandemic has triggered social stigma and discriminatory behaviour against persons who have contracted the COVID-19 virus, those who have been in contact with such persons, as well as any person who has been perceived to have come in contact with the virus. As part of an anti-stigma campaign, this Public Service Announcement sung by Chrystal Cummins-Beckles from Barbados, was produced.
Source: Discrimination, Stigma and COVID-19
Views 476
The campaign Mental Health Now – Tell Your Story, will collect written and video stories from healthcare workers in the Americas through Twitter, Facebook, and Instagram, which will be compiled and disseminated through PAHO’s website and social media channels until the end of the year. The story selection will be based on specific criteria, aiming to portray the breadth of the effects of the COVID-19 pandemic and display the diversity of the Americas.
Source: PAHO launches campaign to raise awareness of COVID-19 mental health toll on frontline health workers
Views 262
Vaccines save between 2 million and 3 million lives each year and protect the entire population from more than a dozen life-threatening diseases. Thanks to vaccination, smallpox was eradicated in 1980, and we are on track to eradicate polio. However, despite great strides in the control of measles, one of the most contagious diseases known, the last few years have unfortunately seen an increase in cases. This is why high vaccination coverage—95% or more—is needed, posing a major technical and communication challenge for health workers. Studies show that telling people about the quality, safety, effectiveness and availability of vaccines is not enough to influence behavior change related to immunization, and in general, doesn´t increase coverage. For this reason, it´s necessary to understand the reasons why people choose not to get vaccinated or not get their children vaccinated, in order to begin a two-way respectful dialogue using the best, most effective messages. Given this context, the main objective of these guidelines is to provide tools for staff working in the field of immunization to support effective communication between health personnel and the general population, with the aim of strengthening, maintaining or recovering trust in vaccines and the immunization programs in the Region of the Americas.
Views 252
This document was created to facilitate the preparation of a risk communication and community engagement strategy for vaccination against COVID-19.
Its goal is to help to strengthen the communication and planning capacities of the ministries or secretariats of health and other agencies in charge of communicating about new COVID-19 vaccines in the Americas.
It also includes a matrix for the preparation of a risk communication strategy for COVID-19 vaccines.
Views 286
This is a variety of COVID-19 communications materials developed by the Pan American Health Organization, comprising videos, animations and social media cards. The materials cover a range of topics including helping children deal with stress, domestic violence & COVID-19, physical distancing, mask wearing, etc.
Source: COVID-19 Communication Materials
Views 285
The PAHO Regional Malaria Program is aware of the imminent negative impact that the present COVID-19 pandemic is causing in the countries and their health systems, and consequently, in the fight against malaria in the countries of the Americas; considers that it is essential to guide national authorities; and draws attention to the main measures to be taken to maintain the continuity of actions against malaria, while protecting the health of healthcare workers and in line with national provisions for response to COVID-19. Malaria-specific guidance on the response to COVID-19 has been developed by WHO1 and is the main reference for this document.
This material is subject to updates by WHO and PAHO on malaria and on the COVID-19 response.
Views 200
This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.
