TV spots promoting vaccination campaign – AFCON Cameroon

These two TV spots are designed to touch the hearts of Cameroon’s male football fans as they cheer their team on at the 2023 Africa Cup of Nations to inspire them to ensure that their families and loved ones have the COVID-19 vaccine and routine childhood vaccinations they need.

Led by Breakthrough ACTION, this campaign includes TV spots, radio spots, posters, a community events guide and a social media guide. The campaign is in 5 languages (English, French, Swahili, Pidgin and Portuguese).

Link to

TV Spot 1

TV Spot 2

These spots are also available for Cameroon in French

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Cameroon Vaccination campaign tools (5th round)

This is a collection of materials for Cameroon’s COVID-19 vaccination SBC campaign.

Sources:

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    Three Insights to Help Overcome COVID-19 Vaccine Hesitancy

    As part of the USAID-funded Breakthrough ACTION project, the Johns Hopkins Center for Communication Programs and partner ideas42 are working with teams and governments in eight countries — Liberia, Côte d’Ivoire, Cameroon, Senegal, Mali, Burkina Faso, Philippines, and Nigeria — to understand and target demand-side barriers to improve acceptance and uptake of the COVID-19 vaccine.

    Source: Three Insights to Help Overcome COVID-19 Vaccine Hesitancy

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