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13

COVID-19 Communication Strategy India

This strategy will serve as guidelines for implementation of National, state and District communication activities providing information on the COVID-19 vaccines and vaccination process to people across the country to generate awareness and to improve acceptance and uptake of vaccine.

The document will address issues of vaccine eagerness, vaccine hesitancy, provide information on new COVID-19 vaccines and reiterate to continue adherence to COVID appropriate behavior. It will also develop trust and greater confidence of people in vaccine by managing myths and misinformation.

14

Using Behavioural Science & Human Centered Design to Boost COVID-19 Vaccination

The study aims to use a behaviour science and human centred design approach to understand the barriers to uptake of COVID-19 vaccines, and use this fundamental understanding to design interventions to drive vaccine uptake in Punjab and Maharashtra. Our methodology involved remote in-depth interviews with stakeholders, and users with barriers to COVID-19 vaccination in rural and urban Nagpur, Bathinda and Faridkot.

15

Sub-national Risk Communication & Community Engagement Implementation Field Guide to Coronavirus Disease (COVID-19)

This field guide was developed to provide guidance to Community Health Workers, Health Promoters and Social Mobilisers on the implementation of COVID-19 risk communication and community engagement (RCCE) activities at the sub national level.

16

Malawi COVID-19 Vaccine Project – Community Engagement Handbook

This is a handbook produced by USAID and partner organizations for health and community leaders in Malawi in order to increase COVID-19 vaccine uptake. The intended groups include: community health committees, health center management committees, community health action groups, and local leaders.

17

WHO strategy for engaging religious leaders, faith-based organizations and faith communities in health emergencies

This strategy defines how WHO and religious leaders, faith-based organizations, and faith communities can support national governments during health emergencies. The goal is to enable more effective responses by strengthening collaboration between the WHO, national governments and religious leaders, faith-based organizations, and faith communities, resulting in more people being better protected from health emergencies and enjoying better health and well-being, including improved trust and social cohesion.

18

Campaign to mobilise youth in fight against COVID-19

The Ministry of Youth Affairs, the Ministry of Health and Family Welfare, the United Nations Children’s Fund (UNICEF) and its partner organisation YuWaah, with the support of over 950 coalition partners, has launched a pan-India campaign called #YoungWarrior to engage young people across the country to address the ongoing COVID-19 crisis and to keep their families and neighbourhoods safe.

19

Critical Observations on and Suggested Ways Forward for Healthcare Communication during COVID-19: pEACH Position Paper

This paper provides a summary of the key areas for development in communication in healthcare during COVID-19. It offers recommendations for improvement and a call to review policies and practice to build resilience and inclusive and equitable responsiveness in communication in healthcare.

20

COVID-19 Global Risk Communication and Community Engagement Strategy

The shift presented in this strategy is to move from the directive, one-way communication, which characterized the early stages of the COVID-19 response, towards the community engagement and participatory approaches that have been proven to help control and eliminate outbreaks in the past.