COVID-19 Stickers in Malawi

A series of stickers in Chichewa featuring health workers and religious leaders encouraging various audiences, including youth, to get vaccinated.

Source: COVID-19 Stickers in Malawi

Views 1106

COVID-19 Prevention and Testing Posters in Malawi

Two posters in Chichewa encourage masking to prevent COVID-19 and testing for COVID-19 when experiencing symptoms.

Source: COVID-19 Prevention and Testing Posters in Malawi

 

 

Views 434

Digital and Community Influencers Drive COVID-19 Vaccine Uptake in Targeted South African Populations

Project Last Mile is working with South Africa’s National Department of Health (NDoH) to test influencer-led approaches, which have proven to reach and motivate targeted segments with low vaccine uptake.

Since August 2021, Project Last Mile has worked with the NDoH in South Africa to improve uptake of COVID-19 vaccines.

Source: Digital and Community Influencers Drive COVID-19 Vaccine Uptake in Targeted South African Populations

    Views 1000

    Testimonials from community leaders on the awareness activities against COVID-19 carried out by Breakthrough ACTION Mali

    Under funding from USAID Mali, Breakthrough ACTION Mali conducted advocacy and mobilization, awareness-raising and community engagement activities for several months in the capital of Bamako but also in the regions. These activities have been proven by the various testimonies of government, community and religious leaders.

    Source: Testimonials from community leaders on the awareness activities against COVID-19 carried out by Breakthrough ACTION Mali

    Views 994

    La Voz de los Religiosos Guatemala March-April 2022

    The La Voz de los Religiosos campaign in Guatemala aired March through April 2022. The campaign aired six testimonials from prominent religious leaders promoting COVID-19 Vaccination. Testimonials aired on national TV and Radio and were also disseminated on Social Media.

    Source: La Voz de los Religiosos Guatemala March-April 2022

      Views 2038

      Key Messages for Religious Leaders

      Breakthrough ACTION Malawi is working with religious leaders to promote positive attitudes toward the COVID-19 vaccine and increase public demand among eligible populations. The talking points provide messages on COVID-19 that religious leaders can use, such as symptoms of COVID-19 and getting vaccinated.

      Source: Key Messages for Religious Leaders

        Views 1031

        SIAP (Semangat Dapat Vaksinasi Lengkap) Campaign – Phased in Multi-media Campaign – Billboard (Key Visuals) platform

        SIAP Campaign Strategic Objective

        1. Provide accurate and up to date information on the benefits of COVID-19 vaccination and availability, resolve vaccine doubts, combat miscommunication and promote vaccine location. Adapted to cultural and linguistic differences between urban and rural environments.
        2. Increase vaccine acceptance among the target audience at the national level.
        3. Contribute to creating a favorable environment of acceptance among families, leaders and the community towards COVID-19 vaccination.

        Billboard/Key Visual used in the introduction of the campaign Phases:

        • Thematic: targeting general communities.
        • Tactical 1: targeting Elderly and Tactical 2, Targeting in general population which has not completing their complete dose of vaccination.

        The Billboard placed in 22 spots in 10 Districts, BA COVID-19 targeted areas.

        Source: SIAP (Semangat Dapat Vaksinasi Lengkap) Campaign – Phased in Multi-media Campaign – Billboard (Key Visuals) platform

          Views 1173