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11

SIAP (Semangat Dapat Vaksinasi Lengkap) Campaign – Phased in Multi-media Campaign – Billboard (Key Visuals) platform

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This is a SIAP Campaign Strategic Objective to provide accurate and up to date information on the benefits of COVID-19 vaccination and availability, resolve vaccine doubts, combat miscommunication and promote vaccine location. Adapted to cultural and linguistic differences between urban and rural environments.

12

Public service Advertisement (PSA) SIAP Campaign – Thematic

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30 second TV spot Tematic PSA for SIAP Campaign (Semangat dapat Vaksinasi Lengkap). SIAP Campaign is under BA Indonesia Project with the Ministry of Heath, of Indonesia.

13

Jingle SIAP Campaign

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Jingle SIAP is produced as the Campaign identity. 

It is a fun and up beat music with lyric that resonates the Vaccination Messages. 

SIAP means ready to get complete dose of vacination (Semangat dapat vaksinasi lengkap) 

It is aired in radio spots and used for various community events to encurage people to get vaccinated or completed their dose of vaccination.