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41

Vaccine Messaging Guide

This Guide was developed by the Yale Institute of Global Health and the UNICEF Demand for Immunization team. It is intended for public health professionals, communicators, advocates and anyone else who wishes to create pro-vaccine content to motivate people to vaccinate themselves and their entourage.

42

Guide for the Preparation of a Risk Communication Strategy for COVID-19 Vaccines: A Resource for the Countries of the Americas

This document was created to facilitate the preparation of a risk communication and community engagement strategy for vaccination against COVID-19.

Its goal is to help to strengthen the communication and planning capacities of the ministries or secretariats of health and other agencies in charge of communicating about new COVID-19 vaccines in the Americas.

43

Orientation to National Deployment and Vaccination Planning for COVID-19 Vaccines

This online course is intended to support national and sub-national focal points in preparing for COVID-19 vaccination. It provides an overview of key aspects of the guidance on developing a national deployment and vaccination plan for COVID-19 vaccines and highlights available and upcoming resources for COVID-19 vaccine introduction.

45

Guidance on Developing a National Deployment and Vaccination Plan for COVID-19 Vaccines

This book, and its accompanying orientation course is intended to support national and sub-national focal points in preparing for COVID-19 vaccination. It provides an overview of key aspects of the guidance on developing a national deployment and vaccination plan for COVID-19 vaccines and highlights available and upcoming resources for COVID-19 vaccine introduction.

47

Aligning best practices and addressing misinformation for optimal infant feeding during the COVID-19 pandemic

This brief provides accurate information regarding breastfeeding and COVID-19 and addresses ways for protecting yourself from mis- or disinformation. This brief was published by the COVID-19 and Infant Feeding Working Group (CIF WG) and PATH.

48

Demand Creation and Advocacy for COVID-19 Vaccine Acceptance and Uptake

This quick start guide was developed to support FHI 360 programs and their partners to design and implement demand creation and advocacy activities as part of national COVID-19 vaccine introduction efforts. This guide draws primarily on FHI 360’s experience designing and implementing SBC programs to promote uptake of health products and services, including vaccination services, but also borrows from other global tools, including those developed by the WHO and UNICEF.

50

5 Ways to Use Sensitivity When Writing About Vaccines

This blog explains that health professionals need to approach their patients who are opposed to vaccination with understanding and patience.

They should anticipate vaccine-related questions and suggest several ways to deal with the patients, such as containing vaccine misinformation and using your platform to educate about the benefit of vaccines.