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Checklist: How to Create Content About the COVID-19 Vaccine

Creating content about the COVID-19 vaccines requires a deliberate, well-executed plan. As you begin developing vaccine content at your institution, use our step-by-step checklist to ensure a smooth rollout.

Anyone can download this free checklist to learn the following:

  • How your content can lower readers’ anxiety and reassure them as they search for vaccine information
  • The most effective ways to reach your unique audience and how to address their concerns
  • Specific questions you’ll need to answer about getting the vaccine at your health system
  • Methods for handling false information on your social channels

Source: Checklist: How to Create Content About the COVID-19 Vaccine