Creating content about the COVID-19 vaccines requires a deliberate, well-executed plan. As you begin developing vaccine content at your institution, use our step-by-step checklist to ensure a smooth rollout.
Anyone can download this free checklist to learn the following:
- How your content can lower readers’ anxiety and reassure them as they search for vaccine information
- The most effective ways to reach your unique audience and how to address their concerns
- Specific questions you’ll need to answer about getting the vaccine at your health system
- Methods for handling false information on your social channels