Win the Match Against Malaria

The 2023 Africa Cup of Nations (CAN) offers a unique opportunity to reach millions of people across the continent as everyone tunes in to watch the matches and follow the teams.

Breakthrough ACTION Côte d’Ivoire has designed a multimedia campaign to encourage the adoption of good behaviors to avoid malaria. This campaign, which saw the participation of international football star Didier Drogba, focused on the use of healthcare, LLIN, etc.

Slogan: Let’s win the game against malaria.

Youtube playlist here

Poster here

Name: Jean Jacques Brou
Email Address: jbrou1@jhu.edu

Johns Hopkins Center for Communication Programs

This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.

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