COVID-19 Vaccination Endorsements by Children in Guyana

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The Ministry of Health Guyana developed three videos of children promoting vaccination.
This video features Anisha Bacchus, 11 years old encouraging children like herself to get vaccinated for their safety against Covid-19.
Watch the video here.

This video features Dominic Smith-aged 9 who received his first dose of the Pfizer Bio-Ntech COVID-19 vaccine. He is happy that he will not get sick or be hospitalized should he contract the virus. He said it’s an easy process so there is no need to be scared.

Watch the video here.

Sadie Viera-aged 11 encourages other children like herself to get vaccinated against COVID-19 since they will be protected and reassured of their safety.

Watch the video here.

Views 157

COVID-19 Vaccination Series – FAQ (What are the risks of getting a booster?)

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This is a video on a frequently asked question on COVID-19 vaccination, “What are the risks of getting a booster?”.

This video was published by the Ministry of Health – Guyana.

Watch the video here.

Views 552

Get Vaccinated Today: A Message from Healthcare Workers in Nigeria

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It is still important that we get vaccinated against COVID-19 and complete our doses. Vaccines are safe. Vaccines protect you and your family. Vaccines prevent the spread of infectious diseases from one person to the other.

PSA Video 1: A message from Reuben Omolayo, a registered nurse midwife

PSA Video 2: A message from Dr. Oke, a head of clinical services

Views 373

Leon Seaton Jr. – Guyana National Swimmer: Message on COVID-19 in Guyana

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This resource is a video message on COVID-19 booster doses. The message is from Leon Seaton Jr., a national swimmer from Guyana. The target audience is mainly youth.

This video was produced by the Ministry of Health – Guyana.

Link to video

Views 603

Posters to Promote COVID-19 Vaccination to Specific Groups in Mali

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In support of national authorities, BA-Mali with the Risk Communication Thematic Group has developed 4 posters for specific groups such as pregnant women, breastfeeding women, the elderly, and children and adolescents to promote vaccination against COVID-19. These posters are made available to all partners with possible variations in Kakemonos and posters for social networks.

Source:

Views 623

Protecting Families Through Routine Immunization: A Message from Dr. Miracle Ogbu

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Dr. Miracle Ogbu is the Ebonyi State Emergency Routine Immunization Coordinating Committee (SERICC) Coordinator, and he urges us to protect ourselves and our children by ensuring we get immunized/vaccinated against vaccine-preventable diseases.

Breakthrough ACTION Nigeria works with various stakeholders in Ebonyi State to improve immunization indices and protect families from vaccine-preventable diseases.

Source: Protecting Families Through Routine Immunization: A Message from Dr. Miracle Ogbu

Views 704

Mozambique Test 2 Treat Campaign Materials

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COVID is not completely over yet, so these material draw attention to the symptoms of COVID so that people can go to the health unit to get tested in case of any symptoms and if positive, get treatment straight away if they have not passed five days.

Source: Mozambique Test 2 Treat Campaign materials

Views 1255

5 Inspiring Covid-19 Marketing Campaigns

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Now that the Covid-19 storm has mostly raged itself out it can be hard to remember how much was changed during that time.

During periods of lockdown, consumer circumstances and buying habits changed and brands were forced to change their operational approach as well as their messaging in response. Many experts saw this as a time for companies to reassess their brand strategy – as we looked at in our podcast episode on insights into how brands were dealing with the pandemic.

Despite being a highly creative industry, marketing isn’t always as innovative or risk-averse as you might believe. Many brands opted to remain conservative when it came to their campaigns for fear of tarnishing their reputation. For many, the pandemic was a time to pivot, to reinvent, to inspire, and to offer a viable solution to what was a very pressing problem.

We have highlighted five noteworthy marketing campaigns from the Covid-19 era that you should know about.

Source: 5 Inspiring Covid-19 Marketing Campaigns

Views 756

Liberia ‘Healthy Life’ Campaign

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Since 2021, Breakthrough ACTION, led by Johns Hopkins Center for Communication Programs, has worked in close partnership with the Liberia Ministry of Health to develop COVID-19 communication materials. Many of the materials have been developed under the larger umbrella health campaign “Healthy Life”, while other materials have been developed for specific campaign surges (e.g., pediatric vaccinations).

Radio spots:

Print materials:

Video:

Views 657

Influencer and boxer Alcinda vaccine promotion video

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Source: Influencer and boxer Alcinda vaccine promotion video

Views 765