Social Media Campaign for COVID-19 Vaccination

Social Media campaign

Breakthrough ACTION/JHU conducted social media activities in support of the national SIAP (Semangat Dapat Vaksinasi Lengkap (READY – To Complete the Dose ) campaign targeting the younger population using social media. The campaign motivates the audience  to increase trust in COVID-19 vaccination safety and effectiveness, with emphasizing messages on the personal risk and collective health consequences if not vaccinated.

The activities included:

  1. Posting messages on the importance of vaccination to young families and the general public through Instagram (feeds and reels) as well as landing articles on the website.
  2. Engaging young moms and Standup Comedy to carry out off-air activities among their members with the aim to complete vaccinations.
  3. Conducting SIAP jingle choreography competition through the young moms community and the general public.
  4. Conducting stand-up comedy video competition to increase trust on COVID-19 vaccination among young people.

Source: Social Media Campaign for COVID-19 Vaccination

    Views 835

    Facts About COVID-19 Vaccination for Pregnant Women

    This leaflet was developed by Ghana Health Service and Breakthrough ACTION, with key messages about COVID-19 vaccination for pregnant women. It contains Frequently Asked Questions(FAQs) with basic answers to serve as a reference for health workers, and other community members, especially pregnant women to increase knowledge of COVID-19 vaccination for pregnant women.

    Source: Facts About COVID-19 Vaccination for Pregnant Women

      Views 1671

      Facts About COVID-19 Booster Doses

      This COVID-19 flyer was developed to increase knowledge about booster doses among the general public,  especially persons who have completed the primary vaccination series. It comes with Frequently Asked Questions and responses that serve as a guide to health workers for community dialogue on COVID-19 activities.

      Source: Facts About COVID-19 Booster Doses

        Views 989

        Guinea COVID-19 Vaccines (COVAX) Materials 2021

        This folder includes all the audio, video, and social media materials used by the Breakthrough ACTION Guinea team in the COVID-19 Vaccination COVAX campaign.

        Source: Guinea COVID-19 Vaccines (COVAX) Materials 2021

          Views 1992

          Guinea COVID-19 Vaccines (ARP) Materials 2021

          This folder includes Breakthrough ACTION Guinea’s COVID-19 ARP vaccination campaign materials including three audio spots (each in seven languages).

          Source: Guinea COVID-19 Vaccines (ARP) Materials 2021

            Views 672

            Relance Vaccination Kaffrine – Évènement pilot

            Le 22 juillet, le district de Kaffrine a effectué le lancement régional de la région de Kaffrine. La cérémonie a eu lieu à Nganda avec la participation d’une forte délégation de l’USAID Senegal. Pour l’occasion des supports comme des banderoles, des Kakémonos, des Tee-shirts, lacostes et casquette ont été produits et distribués.

              Views 1200

              ¡Vacúnate ya contra el COVID y vive calidá! Guatemala Vaccine Campaign May-June 2022

              The ¡Vacúnate ya contra el Covid y vive calidá! rural COVID-19 communication campaign was launched in 14 municipalities of Huehuetenango, San Marcos, Quiché, and Alta Verapaz. The campaign materials included TV, print, mobile loudspeaker audio, social media in Spanish as well as radio spots in 6 languages (Spanish, Ixil, Mam, Poqomchi’, Q’eqchi’, and Q’anjob’al). The campaign promoted vaccination among individuals hesitant to get vaccinated, people who need their second dose, pregnant women and nursing mothers, and parents of children aged 12–17 years.

              Source: ¡Vacúnate ya contra el COVID y vive calidá! Guatemala Vaccine Campaign May-June 2022

                Views 1763

                COVID-19 Awareness Card

                This is a handy tool that provides information on COVID-19 vaccination and misinformation, and it is also available in Hausa, Igbo, and Yoruba.

                Source: COVID-19 Awareness Card

                  Views 652

                  Campagne de relance de la vaccination avec des célébrités

                  Des artistes de renommée nationale et internationale comme Wally Balago Seck et Baba Maal se sont engagés pour apporter leur contribution à la riposte. Chacun a consenti à produire des supports audiovisuels comportant un appel aux populations et mettant l’accent sur la sûreté, l’efficacité et la gratuité des vaccins. Ces supports sont constitués d’une capsule vidéo destinée à une diffusion TV et des réseaux sociaux, de messages audios à diffuser à travers des radios nationales et communautaires ainsi que sur les réseaux sociaux, d’une courte chanson déclinée en clip de 2 minutes et d’images destinées aux différents supports de communication.

                  Source: Campagne de relance de la vaccination avec des célébrités

                    Views 1331