June 30, 2022

Os 9 passos de Lavagem das Maos


Cartaz Dirigidos aos alunos – ensina passo a passo como lavar corretamente as mãos e evitar assim a propagação da Covid na escola e em sua família.

A COVID-19 ainda não acabou

Fact SheetPostersSBC Campaign

Cartaz dirigido a adolescentes e Jovens dentro da Escola incentiva os jovens a colaborar na prevenção da covid tanto na escola como em casa.

Autocolante Aalunos

Fact SheetInfographicsPostersSBC Materials

Autocolante para os alunos colarem em seus cadernos. Os fara lembrar que a COVID-19 ainda não acabou! e como devem se prevenir.


Radio/Audio SpotsSBC CampaignTV spotsVideo

Esta é uma coleção de vídeos, em português, sobre prevenção ao COVID-19.

June 29, 2022

COVID-19 Response in Nigeria: A State-to-State Learning Report

Reports and Studies

This report details findings and key learning from a State-to-State learning exchange workshop designed to understand how Nigeria addresses the COVID-19 pandemic.

The Nigeria Center for Disease Control (NCDC), National Primary Health Care Development Agency (NPHCDA), and State Primary Health Care Development Agencies/Boards from Adamawa, Akwa Ibom, Bauchi, Bayelsa, Benue, FCT, Kano, and Sokoto were part of this learning exchange.

Radio Spot South Sudan

Radio/Audio Spots

These are messaging developed by Breakthrough ACTION South Sudan and approved by RCCE to be aired by the Radio Stations to provide COVID-19 Vaccination information to the general public.

June 27, 2022

COVID Won’t End Up Like the Flu; It Will Be Like Smoking

News and Updates

The “new normal” will arrive when we acknowledge that COVID’s risks have become more in line with those of smoking cigarettes—and that many COVID deaths, like many smoking-related deaths, could be prevented with a single intervention.

June 17, 2022

Building Confidence in COVID-19 Vaccines in Niger

News and Updates

To raise awareness among the people and debunk the myths related to vaccinations, UNICEF initiated a Covid-19 Vaccination Awareness Campaign in Niger. This drive is being held in collaboration with the Scouts Association.

Country Spotlight: Worry about Catching COVID-19 in Nigeria

News and Updates

The percentage of respondents reporting “a great deal” of worry has been below 40% on the COVID Behaviors Dashboard for nearly a year (June 2021). With less than 10% of the population vaccinated against COVID-19 as of May 2022 and the potential for underreporting of cases contributing to inaccurate measures of the true toll of COVID-19, public health messaging and targeting vulnerable or hard to reach populations may be critical to successful vaccination campaigns. Nigeria has seen success in relying on its polio response network to deliver COVID-19 and other vaccines, indicating a valuable strategy for current and future pandemics.

Emphasizing the Positive: the Aspirational Communication Model

StrategiesTechnical Briefs

The Aspirational Communication Model provides a systematic, science-based approach to communicating with maximum motivating power. Drawing from motivational, cognitive, and social psychology, the model suggests that you achieve greater levels of interest and engagement when you connect with people on multiple levels.

June 7, 2022

VARN2022: Shaping Global Vaccine Acceptance with Localized Knowledge

Reports and Studies

We are pleased to present the findings and insights stemming from the Sabin Vaccine Institute’s inaugural Vaccination Acceptance Research Network (VARN) conference, held virtually between March 1-3, 2022.

‘Get Boosted’ Facebook Campaign


Even if you feel healthy and young at heart, you should take steps to stay that way — like eating vegetables, wearing a seatbelt, and staying active.

Getting boosted for COVID-19 should be just another smart thing to add to your health checklist, especially with omicron’s contagiousness. (And even if you’ve had COVID in the past, it’s still a good idea to get a booster!)

Cote d’Ivoire Easter COVID ‘Vaccinate Before Travel’ Campaign

News and UpdatesReports and StudiesSBC CampaignTV spots

In Côte d’Ivoire, this news report shares about an innovative strategy to accelerate COVID-19 vaccination coverage through targeting Easter travelers. Easter is a time of heavy travel; regional celebrations known as Paquinou are organized. Large public gatherings/mass movement make this a high-risk period for transmission. the center of the country.

The strategy promoted ‘vaccinate before travel’ and included pop up vaccination promotion to encourage travelers to get vaccinated before traveling. This link includes a campaign report, a TV News report and Campaign images.

June 3, 2022

Understanding the behavioural and social drivers of vaccine uptake

Reports and StudiesStrategies

This is the first position paper to be published by WHO on the behavioural and social drivers (BeSD) of vaccine uptake. It summarizes the development of new tools and indicators to assess the BeSD of vaccine uptake for childhood and COVID-19 vaccination, enabling decision-makers on immunization policy, programme managers, and partners to address under-vaccination through an enhanced understanding of the underlying causes.

Engaging Religious Leaders to Boost COVID-19 Vaccination

News and Updates

The Johns Hopkins Center for Communication Programs-led Breakthrough ACTION project has been working in Malawi to engage religious leaders, educate them and help them use what they learn to help their congregants understand the value of vaccination and other COVID-prevention methods.

June 2, 2022

COVID-19 Campaign for Health Care Workers in Nigeria

Digital ToolSBC CampaignTestimonials

On this website, you’ll find creative content to use in COVID-19 vaccine campaigns for healthcare workers. From testimonials to memes and comic-strip illustrations, there are many content types and styles to work with.

How to Conduct a Rapid Community Assessment

Technical BriefsToolkit

The Centers for Disease Control and Prevention (CDC) is pleased to share an assessment guide and tools for those who wish to better understand their community’s needs regarding COVID-19 vaccine acceptance and uptake among adults, adolescents, and children.

Public service Advertisement (PSA) SIAP Campaign – Tactical

SBC CampaignTV spots

30 second TV spot Tematic PSA for SIAP Campaign (Semangat dapat Vaksinasi Lengkap). SIAP Campaign is under BA Indonesia Project with the Ministry of Heath, of Indonesia.

May 31, 2022

Jingle SIAP Campaign

Radio/Audio SpotsSBC Campaign

Jingle SIAP is produced as the Campaign identity.

It is a fun and up beat music with lyric that resonates the Vaccination Messages.

SIAP means ready to get complete dose of vacination (Semangat dapat vaksinasi lengkap)

It is aired in radio spots and used for various community events to encurage people to get vaccinated or completed their dose of vaccination.

May 24, 2022

General Information about COVID-19

SBC Materials

This is a poster in English explaining general information about COVID-19, including the prevention activities even after a person is vaccinated.

Rumor Tracking & Management Guide

Fact SheetTechnical Briefs

The rumor tracking and management guide developed to address collected COVID-19 rumors through development of the factsheet.


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The COVID-19 Communication Network is teamed closely with The Compass for SBC, a curated collection of social and behavior change (SBC) resources. The collection offers the highest quality “how-to” tools and packages of materials from SBC projects.  Each item in the Compass is vetted to ensure it was developed via a strategic process and had documented success in the field. Further, this site is closely linked with Springboard, an online community of SBC professionals who share experiences, ask/give advice, and enhance their skills.

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