Liberia Routine Immunization Resources

Breakthrough ACTION worked in close collaboration with the Ministry of Health (e.g., National Expanded Programme on Immunization, National Health Promotion, National Community Health), the Ministry of Education (e.g., School Health Program), County and District Health Teams, and other implementing partners to develop resources and tools to support routine immunization (including COVID-19) campaigns.

Resources include:

Radio Drama (testimonial of a new mother)

Routine Immunization Poster

Routine Immunization Toolkit

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Jingle – No more COVID by WizPhil

This video features Guyanese entertainer WizPhil singing about the importance of taking the COVID-19 vaccine to protect your loved ones.

Watch the video here.

Views 108

Malawi COVID-19 Comic Book/Ndasankha Kudziteteza ku COVID-19

Source: Malawi COVID-19 Comic Book/Ndasankha Kudziteteza ku COVID-19

Views 710

“KwentoSerye” – an online conversation with teens!

Breakthrough ACTION Philippines launches an online conversation program with teens called “KwentoSerye” (story series). This program aims to be a safe space for teens to talk about their health and well-being. The first two episodes that premiered on the I Choose #MalayaAkongMaging Facebook page focused on the teens’ experiences during the COVID-19 pandemic. The conversations revolved around how teens felt during the lockdown and when the COVID-19 vaccines for them were finally available. The teens shared how the pandemic has affected their mental health as well. A mental health expert from InTouch Community Services was invited to share tips on how the teens can take care of their mental health. 

Check out our episodes on COVID-19 lockdown and vaccination!

Source: “KwentoSerye” – an online conversation with teens!

Views 677

Young Adults’ Responses to an African and US-Based COVID-19 Edutainment Miniseries: Real-Time Qualitative Analysis of Online Social Media Engagement

MTV Staying Alive Foundation created the educational entertainment miniseries MTV Shuga: Alone Together. In 70 short episodes released daily on YouTube, Alone Together aimed to disseminate timely and accurate information to increase young people’s knowledge, motivation, and actions to prevent COVID-19. We sought to identify Alone Together viewer’s perspectives on the global COVID-19 pandemic and national lockdowns by examining the words, conversations, experiences, and emotions expressed on social media in response to the Alone Together episodes. We also assessed how viewers used the series and its online community as a source of support during the global pandemic.

Source: Young Adults’ Responses to an African and US-Based COVID-19 Edutainment Miniseries: Real-Time Qualitative Analysis of Online Social Media Engagement

    Views 636

    Social Media Campaign for COVID-19 Vaccination

    Social Media campaign

    Breakthrough ACTION/JHU conducted social media activities in support of the national SIAP (Semangat Dapat Vaksinasi Lengkap (READY – To Complete the Dose ) campaign targeting the younger population using social media. The campaign motivates the audience  to increase trust in COVID-19 vaccination safety and effectiveness, with emphasizing messages on the personal risk and collective health consequences if not vaccinated.

    The activities included:

    1. Posting messages on the importance of vaccination to young families and the general public through Instagram (feeds and reels) as well as landing articles on the website.
    2. Engaging young moms and Standup Comedy to carry out off-air activities among their members with the aim to complete vaccinations.
    3. Conducting SIAP jingle choreography competition through the young moms community and the general public.
    4. Conducting stand-up comedy video competition to increase trust on COVID-19 vaccination among young people.

    Source: Social Media Campaign for COVID-19 Vaccination

      Views 854

      COVID-19 Awareness Card

      This is a handy tool that provides information on COVID-19 vaccination and misinformation, and it is also available in Hausa, Igbo, and Yoruba.

      Source: COVID-19 Awareness Card

        Views 657

        Discrimination, Stigma and COVID-19

        The COVID-19 pandemic has triggered social stigma and discriminatory behaviour against persons who have contracted the COVID-19 virus, those who have been in contact with such persons, as well as any person who has been perceived to have come in contact with the virus. As part of an anti-stigma campaign, this Public Service Announcement sung by Chrystal Cummins-Beckles from Barbados, was produced.

        Source: Discrimination, Stigma and COVID-19

          Views 1108

          Tuberculosis and COVID-19 Integrated Video

          This video integrated COVID-19 and Tuberculosis messaging and directions to get tested.

          Source: Tuberculosis and COVID-19 Integrated Video

            Views 1203

            Flashmob Ils tombent en plein supermarché, victimes de COVID-19

            Une vidéo flashmob visant à sensibiliser les populations ivoiriennes sur l’importance de se faire vacciner avant que le pire n’arrive.  Dans un supermaché d’Abidjan, des personnes tombent subitement, ce qui affole la foule avant qu’elle ne se rende compte qu’il s’agit d’une mise en scène.

            A flashmob video aimed at raising awareness among Ivorian populations on the importance of getting vaccinated before the worst happens. In a supermarket in Abidjan, people suddenly fall, which panics the crowd before they realize that it is a scene.

            Source: Flashmob Ils tombent en plein supermarché, victimes de COVID-19

              Views 657