Johns Hopkins Center for Communication Programs Archives

Communicating COVID-19 Media, Trust, and Public Engagement

Examines global communication experiences in the wake of the COVID-19 pandemic
Explores media’s role in health, politics, technology, society, and culture during COVID-19
Offers interdisciplinary insights from media studies, journalism, public health, and strategic communication

Breakthrough ACTION contributed three chapters that analyze stigma’s impact on COVID-19 communication, a multi-channel approach to debunk rumors, and the role of celebrities and religious figures in dispelling COVID-19 myths. While these chapters are based on Breakthrough ACTION’s COVID-19 work, the findings can have implications for risk communication and community engagement efforts more generally.

Source: Communicating COVID-19 – Media, Trust, and Public Engagement

Name: Caroline Jacoby
Email Address: cjacoby@jhu.edu

Liberia Routine Immunization Resources

March 22, 2024/in Government of Liberia, Johns Hopkins Center for Communication Programs, United States Agency for International Development Liberia English Entertainment Education, Integration, Vaccines General Public, Health Workers and Facilities, Policy Makers/by wpengine

Breakthrough ACTION worked in close collaboration with the Ministry of Health (e.g., National Expanded Programme on Immunization, National Health Promotion, National Community Health), the Ministry of Education (e.g., School Health Program), County and District Health Teams, and other implementing partners to develop resources and tools to support routine immunization (including COVID-19) campaigns.

Resources include:

Radio Drama (testimonial of a new mother)

Routine Immunization Poster

Routine Immunization Toolkit

Name: Tyler Best
Email Address: tylerbest@jhu.edu

Sierra Leone “Corona fet na we all fet” vulnerable populations campaign

March 22, 2024/in Booklet, Infographics, Posters, Radio/Audio Spots, TV spots, Video Government of Sierra Leone, Johns Hopkins Center for Communication Programs Sierra Leone Fullah, Krio, Mende, Temne Engagement, Vaccines General Public, Immunocompromised, People Living with Disabilities, SBC Professionals/by wpengine

Breakthrough ACTION, led by the Johns Hopkins Center for Communication Programs (CCP), worked in close partnership with the Government of Sierra Leone’s One Health Risk Communication and Community Engagement Pillar to develop and disseminate new materials for the “Corona fet na we all fet” (The coronavirus fight is everybody’s fight”) campaign. With high coverage of the COVID-19 vaccine, the updated campaign aimed to provide tailored information and engagement with persons with disabilities and other hard-to-reach communities.

Resources include:

COVID-19 Jingles

Temne
Mende
Fullah
Krio
Video Jingle (for hearing impaired)

Name: Tyler Best
Email Address: tylerbest@jhu.edu

Building Trust and Empathy for Healthcare Workers: Lessons Learned Videos

February 6, 2024/in Reports and Studies, Testimonials, Video Johns Hopkins Center for Communication Programs, United States Agency for International Development Nigeria English Healthcare, Mental Health Health Workers and Facilities/by wpengine

Breakthrough ACTION-Nigeria built the capacity of healthcare service providers in Nigeria using the “Building Trust and Empathy Around COVID-19: A Client-Centred Communication Approach”, which promotes positive client-provider interactions that ensure healthcare workers have the tools and capacity to address vaccine hesitancy (among themselves and with their clients) and encourage COVID-19 prevention, testing, and vaccination, and take care of themselves in high-stress situations such as the one COVID-19 presented.

The following are testimonials on lessons learned.

Video 1: Chinyere Christiana Eneje, a Nurse in Ebonyi State
Video 2: Rebecca Gabriel, a Nursing Officer in Nigeria’s Federal Capital Territory
Video 3: Professor Thecla Ezeonu, a Hospital Director in Ebonyi State
Video 4: Dr. Wilfred Sanni, a Medical Director in Nigeria’s Federal Capital Territory
Video 5: Dr. Oke Emmanuel Oluleke, a Head of Clinical Services

Name: Ramatu Ada Ochekliye
Email Address: ramatu@ba-nigeria.org

Get Vaccinated Today: A Message from Healthcare Workers in Nigeria

February 6, 2024/in Social Media, TV spots, Video Johns Hopkins Center for Communication Programs Nigeria English Vaccines General Public/by wpengine

It is still important that we get vaccinated against COVID-19 and complete our doses. Vaccines are safe. Vaccines protect you and your family. Vaccines prevent the spread of infectious diseases from one person to the other.

PSA Video 1: A message from Reuben Omolayo, a registered nurse midwife

PSA Video 2: A message from Dr. Oke, a head of clinical services

Name: Ramatu Ada Ochekliye
Email Address: ramatu@ba-nigeria.org

Campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante a AFCON 2023 – Anúncio de TV 2

January 29, 2024/in TV spots Gavi, Grassroots Soccer, Johns Hopkins Center for Communication Programs, UNICEF, United States Agency for International Development, World Health Organization Cameroon, Mozambique, Nigeria, Tanzania Português Vaccines Communities, SBC Professionals AFCON/by Mouz Asfaw

Este anúncio faz parte de uma campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante o Campeonato Africano de Futebol (AFCON) de 2023. A campanha, desenvolvida pela Breakthrough ACTION, está disponível em 5 línguas (inglês, francês, suaíli, pidgin e português) e inclui anúncios televisivos, anúncios radiofónicos, grupos de vigilância e guias para as redes sociais.

Anúncio de TV

Campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante a AFCON 2023 – Anúncio de TV 1

January 29, 2024/in TV spots Gavi, Grassroots Soccer, Johns Hopkins Center for Communication Programs, UNICEF, United States Agency for International Development, World Health Organization Cameroon, Mozambique, Nigeria, Tanzania Português Vaccines Communities, SBC Professionals AFCON/by Mouz Asfaw

Este anúncio faz parte de uma campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante o Campeonato Africano de Futebol (AFCON) de 2023. A campanha, desenvolvida pela Breakthrough ACTION, está disponível em 5 línguas (inglês, francês, suaíli, pidgin e português) e inclui anúncios televisivos, anúncios radiofónicos, grupos de vigilância e guias para as redes sociais.

Anúncio de TV

Breakthrough ACTION Campagne d’immunisation/de vaccination pour la Coupe d’Afrique des Nations – Guide des événements communautaires

January 29, 2024/in Clinical/Technical Guidance, SBC Campaign Gavi, Grassroots Soccer, Johns Hopkins Center for Communication Programs, UNICEF, United States Agency for International Development, World Health Organization Cameroon, Mozambique, Nigeria, Tanzania Français Vaccines Communities, SBC Professionals AFCON/by Mouz Asfaw

Ce guide est conçu pour aider les communautés à planifier et à organiser leurs propres événements communautaires et soirées de visionnage pendant les matchs de la CAN 2023 (organisés du 13 janvier au 11 février 2024) afin de promouvoir la vaccination contre la COVID-19 et les vaccins tout au long de la vie. Le guide comporte trois sections – ce qu’il faut faire avant, pendant et après l’événement – ainsi que des listes de contrôle pour chacune d’entre elles.

Le guide des événements communautaires fait partie d’une campagne globale menée par Breakthrough ACTION, qui comprend également des spots télévisés et radiophoniques, un guide des événements communautaires et un guide des médias sociaux.

Guide des événements communautaires

Breakthrough ACTION Campanha de Imunização da Taça das Nações Africanas – Guia de eventos comunitários

January 29, 2024/in Clinical/Technical Guidance, SBC Campaign Gavi, Grassroots Soccer, Johns Hopkins Center for Communication Programs, UNICEF, United States Agency for International Development, World Health Organization Cameroon, Mozambique, Nigeria, Tanzania Português Vaccines Communities, SBC Professionals AFCON/by Mouz Asfaw

Este guia foi concebido para ajudar as comunidades a planear e organizar os seus próprios eventos comunitários e festas de assistência durante os jogos da AFCON de 2023 (realizados de 13 de janeiro a 11 de fevereiro de 2024) para promover a vacinação contra a COVID-19 e as vacinas ao longo da vida. O guia tem três secções — o que fazer antes, durante e depois do evento — juntamente com listas de verificação para cada uma delas.

O Guia de Eventos Comunitários faz parte de uma campanha global liderada pela Breakthrough ACTION, que inclui também anúncios televisivos, anúncios radiofónicos, um guia de eventos comunitários e um guia de redes sociais.

Guia de eventos comunitários

Radio spots promoting vaccination during AFCON Nigeria – English

January 18, 2024/in Radio/Audio Spots, SBC Campaign Gavi, Grassroots Soccer, Johns Hopkins Center for Communication Programs, UNICEF, United States Agency for International Development, World Health Organization Nigeria English Vaccines Elderly, Men and Boys, Parents and Caregivers of Children, Pregnant Women AFCON/by wpengine

These two radio spots are to promote routine immunization and the COVID-19 vaccine during AFCON 2023, featuring well known sportscasters. They aim to inspire men to ensure that their families and loved ones have all the vaccines they need. The radio spots are part of an overall campaign which includes TV spots, radio spots, community activity guides and social media guides. The campaign is in 5 languages (English, French, Swahili, Pidgin and Portuguese.) and was developed by Breakthrough ACTION.

Radio Spot 1

Radio Spot 2

Name: Caroline Jacoby
Email Address: cjacoby@jhu.edu

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