Nigeria

Building Trust and Empathy: Enabling Healthcare Workers to Prepare, Respond, and Recover from Emerging Pandemic Threats and Infectious Diseases Outbreaks

Reports and Studies

Breakthrough ACTION-Nigeria developed the “Building Trust and Empathy Around COVID-19: A Client-Centred Communication Approach” training curriculum aimed at promoting positive client-provider interactions that ensure healthcare workers have the tools and capacity to address vaccine hesitancy (among themselves and with their clients) and encourage COVID-19 prevention, testing, and vaccination as outlined in national guidelines and policies, and take care of themselves in high-stress situations such as the one COVID-19 presented.

This case study showcases the approach and key learnings from Ebonyi, FCT, and Oyo State.

Follow Who Know Road Film and Spots Focusing on Vaccinating Against COVID-19 and Routine Immunization for Children

TV spotsVideo

These are Follow Who Know Road short film and TV spots explain the importance of vaccinating against COVID-19 and routine immunization for children.

CCP Campaign Helps Increase COVID Vaccination Rates in Nigeria

Reports and StudiesSocial Media

Blog post on how an SBC campaign helped increase COVID-19 vaccination rates in Nigeria. Since CCP-led Breakthrough ACTION began a COVID-19 vaccination awareness campaign in Nigeria, vaccination rates have increased by 75 percent.

E Get Why TV Spots

SBC CampaignSocial MediaTV spotsVideo

“E Get Why” (There is a Reason) TV spots explain the importance of vaccinating against COVID-19 and taking preventive steps like washing your hands and testing when you are sick.

Building Trust and Empathy for Healthcare Workers: Lessons Learned Videos

Reports and StudiesTestimonialsVideo

Breakthrough ACTION-Nigeria built the capacity of healthcare service providers in Nigeria using the “Building Trust and Empathy Around COVID-19: A Client-Centred Communication Approach”, which promotes positive client-provider interactions that ensure healthcare workers have the tools and capacity to address vaccine hesitancy (among themselves and with their clients) and encourage COVID-19 prevention, testing, and vaccination, and take care of themselves in high-stress situations such as the one COVID-19 presented.

Get Vaccinated Today: A Message from Healthcare Workers in Nigeria

Social MediaTV spotsVideo

It is still important that we get vaccinated against COVID-19 and complete our doses. Vaccines are safe. Vaccines protect you and your family. Vaccines prevent the spread of infectious diseases from one person to the other.

Campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante a AFCON 2023 – Anúncio de TV 2

TV spots

Este anúncio faz parte de uma campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante o Campeonato Africano de Futebol (AFCON) de 2023.

Campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante a AFCON 2023 – Anúncio de TV 1

TV spots

Este anúncio faz parte de uma campanha para promover a imunização de rotina e a vacina contra a COVID-19 durante o Campeonato Africano de Futebol (AFCON) de 2023.

Breakthrough ACTION Campagne d’immunisation/de vaccination pour la Coupe d’Afrique des Nations – Guide des événements communautaires

Clinical/Technical GuidanceSBC Campaign

Ce guide est conçu pour aider les communautés à planifier et à organiser leurs propres événements communautaires et soirées de visionnage pendant les matchs de la CAN 2023 (organisés du 13 janvier au 11 février 2024) afin de promouvoir la vaccination contre la COVID-19 et les vaccins tout au long de la vie.

Breakthrough ACTION Campanha de Imunização da Taça das Nações Africanas – Guia de eventos comunitários

Clinical/Technical GuidanceSBC Campaign

Este guia foi concebido para ajudar as comunidades a planear e organizar os seus próprios eventos comunitários e festas de assistência durante os jogos da AFCON de 2023 (realizados de 13 de janeiro a 11 de fevereiro de 2024) para promover a vacinação contra a COVID-19 e as vacinas ao longo da vida. O guia tem três secções — o que fazer antes, durante e depois do evento — juntamente com listas de verificação para cada uma delas.

Radio spots promoting vaccination during AFCON Nigeria – English

Radio/Audio SpotsSBC Campaign

These two radio spots are to promote routine immunization and the COVID-19 vaccine during AFCON 2023, featuring well known sportscasters. They aim to inspire men to ensure that their families and loved ones have all the vaccines they need.

Community Events Guide for Vaccination Campaign during AFCON

Clinical/Technical GuidanceSBC Campaign

This guide is designed to help communities to plan and host their own community events and watch parties during the 2023 AFCON games (held from January 13 – February 11, 2024) to promoting regular COVID-19 vaccination and routine childhood vaccination to protect the most vulnerable.

TV spots promoting vaccination campaign – AFCON Nigeria

SBC CampaignTV spots

These two TV spots are designed to touch the hearts of Nigeria’s male football fans as they cheer their team on at the 2023 Africa Cup of Nations to inspire them to ensure that their families and loved ones have the COVID-19 vaccine and routine childhood vaccinations they need.

Posters promoting vaccination during AFCON – Nigeria

PostersSBC Campaign

These three posters captures the joy of Nigerian football fans as they cheer their team on at the 2023 Africa Cup of Nations while promoting routine childhood vaccination and COVID-19 vaccination to protect the most vulnerable.

Protecting Families Through Routine Immunization: A Message from Dr. Miracle Ogbu

Radio/Audio SpotsSocial MediaVideo

Dr. Miracle Ogbu, Ebonyi State Emergency Routine Immunization Coordinating Committee (SERICC) Coordinator, urges us to protect ourselves and our children by ensuring we get immunized/vaccinated against vaccine-preventable diseases.

Evidence for “Whole Family Approach” in accelerating uptake of COVID-19 and routine immunizations among integrated primary health services in Nigeria

Reports and Studies

Launched in 2021, the Whole Family Approach (WFA) is a government-sanctioned approach to increase uptake of COVID-19 vaccines in Nigeria. The approach entails leveraging the high family-based demand for some primary health services, such as malaria, diabetes, hypertension, and reproductive services, to generate demand for COVID-19 and routine immunizations.

Vaccine Campaign Impact Measurement Report – Nigeria

Reports and StudiesSBC Campaign

This research report presents results of a study funded by Johnson & Johnson on Breakthrough ACTION’s ongoing national mass media campaign to promote COVID-19 vaccination in Nigeria, entitled “Follow Who Know Road.” The report shows that out of the 26 million people the campaign reached who were unvaccinated, 14 million later received a vaccine dose and 5 million wanted to get one.

How Theory Based Programming can drive COVID-19 Vaccine Uptake: A Program Brief from Nigeria

Reports and StudiesTechnical Briefs

This Program Brief describes how Breakthrough ACTION Nigeria used theory-based programming to drive vaccine uptake through social and behavior change programming.

Building Trust and Empathy Around COVID-19 in Nigeria: Learning Videos

Video

These are videos in the Building Trust and Empathy Around COVID-19 training program developed by Breakthrough ACTION-Nigeria for healthcare workers.

Follow Who Know Road TV Spots

Social MediaTV spotsVideo

The ‘Follow Who Know Road’ television spots are one-minute videos explaining why vaccination against COVID-19 is essential.

Peer Referral Cards

SBC Campaign

This card is used to refer clients to get vaccinated at the healthcare facility closest to them.