COVID-19 Vaccine Promotion

Johns Hopkins Center for Communication Programs (CCP) implemented a COVID-19 vaccine promotion project in Ethiopia with funding and technical assistance from the United States Agency for International Development (USAID) through the global Breakthrough ACTION mechanism. Several SBC materials were produced under this project including TV and radio spots as well as different posters and banners. These materials were intended to reduce vaccine hesitancy among the general public and health service providers and increase the uptake of the vaccines.

Source: COVID-19 Vaccine Promotion

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    Happy Ethiopian New Year – Vaccinate against #COVID-19

    This is a tweet from PSI Ethiopia encouraging Ethiopians to avoid misinformation and to get their COVID-19 vaccine at their nearest health center.

    Source: Happy Ethiopian New Year – Vaccinate against #COVID-19

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      Getting vaccinated and boosted is the best, safest way to protect against severe illness, hospitalization, and death.

      This is a tweet from REACH Ethiopia wishing Ethiopians a happy new year and encouraging them to get vaccinated and boosted against COVID-19.

      Source: Getting vaccinated and boosted is the best, safest way to protect against severe illness, hospitalization, and death.

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        EU COVAX Response

        Since the onset of the pandemic in Ethiopia, the SNNP region was one of the recipients of UNICEF’s response in terms of finance, logistics, and technical support both at the regional health bureau and woreda levels. This was made possible through the funding of The EU Humanitarian Aid fund for UNICEF to reach the vaccine-eligible population residing in the most vulnerable communities across Ethiopia with COVID-19 vaccines and transmit key messages on COVID-19 prevention.

        Source: EU COVAX Response

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          COVID Behaviors Dashboard: Updated Data Show Omicron Trends

          Global Omicron cases have exploded since the COVID-19 variant was first reported to the World Health Organization on November 24. The most recent data from the COVID Behaviors Dashboard reflects that trend: the highest percentage of respondents in multiple countries are reporting positive test results since the dashboard went live in May of 2021.

          • Reported positivity rates have jumped at least 10 percentage points in South Africa, Mozambique, Puerto Rico, and many other countries in the past month.
          • In the November 16-30 data collection period for South Africa, 7% of tests were positive. In the most recent December period, that number rose to 37%, more than a four-fold increase.

          Other insights from the latest data collection period (Dec 16-31):

          • 20% of unvaccinated health workers in Japan are now reporting that they will definitely get vaccinated, up from only 3% in early December
          • 90% of South African respondents reported that they have worn a mask all or most of the time, but only 70% believe that all or most other people are wearing masks
          • Respondents in Nigeria have consistently reported a lack of vaccine appointments as the top barrier to vaccination (32% indicating)

          Source: COVID Behaviors Dashboard: Updated Data Show Omicron Trends

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            Save the Children Ethiopia COVID campaign (Twitter)

            Save the Children Ethiopia country office; under its media campaign work with UNICEF, had produced nine additional television spots with Fana Broadcasting Corporate. Here’s a video on how to minimize stress and apply positive parenting.

            Source: Save the Children Ethiopia COVID campaign (Twitter)

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              COVID Behaviors Dashboard

              The COVID Behaviors Dashboard visualizes data from the COVID-19 Trends and Impact Survey (CTIS), launched by Facebook with the Delphi Group at Carnegie Mellon University and the University of Maryland Social Data Science Center. Insights and analyses on how to use the data were written by researchers and social and behavior change communication experts at CCP in collaboration with WHO’s Global Outbreak Alert and Response Network. This site is intended to be used by policy makers, health officials and practitioners at national and subnational levels to better understand the behavioral drivers behind vaccine uptake, masking and physical distancing among other behaviors that affect the spread of COVID-19.

              Data from this ongoing survey is collected daily and the dashboard is updated every two weeks.

              Source: COVID Behaviors Dashboard

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                COVID-19 Billboards, Ethiopia

                These billboards were produced to promote COVID-19 prevention throughout Ethiopia. Each has a different message with the theme of the campaign – Cover. Wash. Distance!

                Source: COVID-19 Billboards, Ethiopia

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                  COVID-19 Health Literacy Project

                  This project creates and translates accessible COVID-19 information into different languages to help all patients know when, and how, to seek care. The materials are created in collaboration with Harvard Health Publishing.

                  All of the materials are reviewed and vetted by physicians and medical school faculty members at the Harvard hospitals. These materials are created in collaboration with Harvard Health Publishing. The materials are freely available for download and distribution without copyright restrictions. The project currently supports 35 languages.

                  Source: COVID-19 Health Literacy Project

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