COVID-19 Vaccine Promotion

Johns Hopkins Center for Communication Programs (CCP) implemented a COVID-19 vaccine promotion project in Ethiopia with funding and technical assistance from the United States Agency for International Development (USAID) through the global Breakthrough ACTION mechanism. Several SBC materials were produced under this project including TV and radio spots as well as different posters and banners. These materials were intended to reduce vaccine hesitancy among the general public and health service providers and increase the uptake of the vaccines.

Source: COVID-19 Vaccine Promotion

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    Traditional Leaders Advocating for the COVID-19 Vaccine

    Breakthrough ACTION is working with traditional leaders to encourage people to get vaccinated. In the video, Senior Chief Mlolo of Nsanje shares why she got the COVID-19 vaccine, and she encourages people to get vaccinated.

    Source: Traditional Leaders Advocating for the COVID-19 Vaccine

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      COVID-19 SBC Message Guide

      Johns Hopkins Center for Communication Programs (CCP) conducted a COVID-19 prevention campaign with funding from the United States Agency for International Development under the global Breakthrough ACTION mechanism. Under this project, CCP supported the RCCE team in Ethiopia to develop a comprehensive message guide that informs the development of SBC campaigns and materials.

      Source: COVID-19 SBC Message Guide

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      How to upload CCN Resources

      This is a powerpoint who describes the process of uploading documents on CCN site.

      Source: How to upload CCN Resources

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      A New Guidance for RCCE Coordination in Public Health Emergencies

      National governments are responsible for implementing Risk Communication and Community Engagement (RCCE) as a key pillar of their respective public health response, as articulated in the International Health Regulations (2005). However, civil society at all levels, together with a multitude of others including the media and private sector, should (and often do) also support the government and its partners to fulfil this responsibility.

      This guidance document designed by the Collective Service provides ways to ensure predictable, sustainable and well-functioning RCCE coordination platforms, strategies and approaches that work with the government and partners, at national, state and local levels.

      Source: A New Guidance for RCCE Coordination in Public Health Emergencies

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        Digital Social Listening Insights on COVID-19 Vaccines and Reproductive Health in Eastern and Southern Africa

        This report provides an overview on:

        • Data on engagement generated by social media posts/ digital news articles around COVID-19 vaccines and specific sub-filters shared by users and digital news outlets geolocated in 21 countries in Eastern and Southern Africa.
        • Conversations around reproductive health represented about 2-15% of overall engagement on COVID-19 vaccines.
        • Overall conversations around pregnancy and fertility generated ~400k engagements in the past year (COVID-19 conversations generated +10M engagements in the same period).

        Source: Digital Social Listening Insights on COVID-19 Vaccines and Reproductive Health in Eastern and Southern Africa

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          COVID-19 Vaccines Hesitancy Among Community Health Workers in Ethiopia and Associated Factors – Brief Report

          Johns Hopkins Center for Communication Programs (CCP) has implemented the COVID-19 vaccine promotion project in Ethiopia with funding and support from the United States Agency for International Development (USAID) through the Global Breakthrough ACTION mechanism. CCP/Ethiopia conducted a cross-sectional community-based assessment of community health workers’ (CHWs) hesitancy toward COVID-19 vaccines during June and July 2022. CHWs include both Health Extension Workers (HEWs) and Women Development Army (WDA). The assessment aimed to inform risk communication and vaccine promotion programs in Ethiopia. Face-to-face interviews were used to collect information from CHWs regarding exposure to messages about COVID-19 vaccines, risk perceptions and practices related to COVID-19 vaccines. A total of 998 randomly sampled CHWs (491 HEWs and 507 WDAs) were interviewed in five clusters of major regions of Ethiopia (Amhara, Oromia, Benishangul-Gumuz, Southern Nations and Nationalities Peoples Region, Dire Dawa). About 200 randomly sampled CHWs were interviewed from each cluster.

          Source: COVID-19 Vaccines Hesitancy Among Community Health Workers in Ethiopia and Associated Factors – Brief Report

          Views 205

          COVID-19 Vaccine Hesitancy Among Healthcare Workers in Ethiopia and Associated Factors

          Johns Hopkins Center for Communication Programs (CCP) has implemented a COVID-19 vaccine promotion project in Ethiopia with funding and technical assistance from the United States Agency for International Development (USAID) through the global Breakthrough ACTION mechanism. From February to March 2022, CCP/Ethiopia conducted a cross-sectional facility-based assessment of COVD-19 vaccine hesitancy among healthcare workers (HCWs). The assessment aimed to inform the risk communication and vaccine promotion programs in Ethiopia. Mobile phone assisted interviews were used to collect information regarding exposure to COVID-19 messages, risk perceptions and behavioral practices that are relevant to COVID-19 vaccines. A total of 500 randomly sampled healthcare workers were interviewed from selected health centers and hospitals in five clusters of major regions of Ethiopia (Bahir Dar, Hawasa, Jimma, Assossa and Addis Ababa). About 100 randomly sampled HCWs were interviewed from each cluster.

          Source: COVID-19 Vaccine Hesitancy Among Healthcare Workers in Ethiopia and Associated Factors

          Views 65

          More Harm Reduction, Less Abstinence-Only in COVID Messaging, Experts Say

          This article explains how giving more attention to harm reduction and less attention to abstinence from risky behaviors improves messaging on the COVID-19 pandemic.

          Source: More Harm Reduction, Less Abstinence-Only in COVID Messaging, Experts Say

            Views 149