March 24, 2023

Highlights on the Journey of the Breakthrough ACTION for COVID-19 Program in Indonesia

Reports and Studies

The series of learning notes in this book highlights the Breakthrough ACTION for COVID-19 program in Indonesia. All of these records are expected to provide inspiration regarding efforts to make behavioral and social changes in the wider community; so that program managers can apply proven good practices or mitigate when implementing various other programs.

March 10, 2023

Public Service Announcement on Child Vaccination in Bangladesh

TV spotsVideo

This public service announcement raises awareness about the ongoing vaccination campaign for 5-11 years old children in Bangladesh.

March 9, 2023

Considerations for Integrating COVID-19 Vaccination into Immunization Programmes and Primary Health Care for 2022 and beyond

Reports and Studies

This document lays out key programmatic considerations essential for moving from mass campaigns for COVID-19 vaccination to integrating COVID-19 vaccination into immunization programmes, PHC and other relevant health services for 2022 and beyond.

March 8, 2023

Testimonials from community leaders on the awareness activities against COVID-19 carried out by Breakthrough ACTION Mali


Breakthrough ACTION Mali conducted advocacy and mobilization, awareness-raising and community engagement activities for several months in the capital of Bamako but also in the regions. These activities have been proven by the various testimonies of government, community and religious leaders.

March 2, 2023

BIDA Kid in Muslim Communities

PamphletPostersSBC Campaign

Breakthrough ACTION Philippines, in partnership with the Ministry of Basic, Higher and Technical Education (MBHTE) and UNICEF, created an adaptation of the BIDA Kid print materials to better resonate with the Muslim communities in the Bangsamoro Autonomous Region of Muslim Mindanao (BARMM).

March 1, 2023

How Theory Based Programming can drive COVID-19 Vaccine Uptake: A Program Brief from Nigeria

Reports and StudiesTechnical Briefs

This Program Brief describes how Breakthrough ACTION Nigeria used theory-based programming to drive vaccine uptake through social and behavior change programming.

Lessons from research on perceptions of COVID-19 vaccination for pregnant women in Côte d’Ivoire – January 2023

Reports and Studies

This analysis focuses on a subset of data relating to perceptions of COVID-19 among pregnant women in Côte d’Ivoire. The Breakthrough ACTION team, in partnership with the Department of Health and USAID, collected qualitative data from three sites to assess concern about COVID-19, perceptions of the current vaccine rollout, standards perceptions around vaccination, how misinformation and other factors influence vaccine uptake.

Lessons from the research on perceptions of COVID-19 vaccination for people living with comorbidities in Côte d’Ivoire – January 2023

Reports and Studies

The Breakthrough ACTION project through USAID funding, supports the government of Côte d’Ivoire through social and behavior change (SBC) interventions, including research and monitoring to inform COVID-19 vaccination activities. Breakthrough ACTION collected qualitative data across three sites (Abidjan – Bouaké – San Pedro) to assess perceptions of the COVID-19 vaccine.

Survey on Knowledge, Attitudes and Practices (KAP) in the context of prevention against COVID-19 Côte d’Ivoire, Phase 3

Reports and Studies

Since the emergence of the SARS-CoV2 virus and its first detection in Côte d’Ivoire in March 2020, the country has recorded 87,891 cases and 830 deaths (November 2022). The Ministry of Health has taken various measures to reduce the spread and impact of COVID-19, including the authorization of COVID-19 vaccines AstraZeneca, Pfizer, Sinopharm and Johnson & Johnson (J&J). With some ambitious goals to vaccinate 70% of the Ivorian population, understanding the drivers of confidence and uptake of vaccines is essential for the response to COVID-19 and achieving this goal.

BIDA Kid Booklet and Leaflet


Breakthrough ACTION Philippines developed a booklet for young, school-aged children. This booklet serves as a guide for young students on their safe return to school. It provides basic information about COVID-19 and key preventive behaviors they can practice at home, in school, and in community areas.

COVID-19 Learning Series Adapting to a New Normal: Digital Social Behavior Change

Reports and Studies

Since the beginning of the COVID-19 pandemic, USAID’s Nobo Jatra project has shifted gears to digital SBC sessions that relied on the use of laptops, tablets, smart phones, speakers and internet to implement multiple sessions simultaneously across the project areas. Physical attendance at each session was scaled back and instead the number of sessions were increased. By harmonizing plans, technologies and expertise, the efficacy of SBC sessions was strengthened and importantly, lifesaving messages on health, hygiene, Gender Based Violence and COVID-19 have continued to reach the poorest communities.

February 22, 2023

Protecting older adults in Indonesia through COVID-19 vaccination

News and Updates

The Meeting Targets and Maintaining Epidemic Control (EpiC) project rolled out several approaches to increase COVID-19 vaccination coverage among older adults in DKI Jakarta, West Java, Banten Province, Central Java, and the Special Region of Yogyakarta.

Study confirms link between COVID-19 vaccination and temporary increase in menstrual cycle length

News and UpdatesReports and Studies

A large international study has confirmed the findings of a previous U.S. study that linked COVID-19 vaccination with an average increase in menstrual cycle length of less than one day. The increase was not associated with any change in the number of days of menses (days of bleeding).

Toolkit for Pregnant people and new parents

News and UpdatesReports and Studies

These are resources and tools from the CDC to help pregnant and recently pregnant people, breastfeeding people and new parents caring for infants protect their health and help people who serve these communities communicate with them during the COVID-19 pandemic.

February 16, 2023

Building Trust and Empathy Around COVID-19 in Nigeria: Learning Videos


These are videos in the Building Trust and Empathy Around COVID-19 training program developed by Breakthrough ACTION-Nigeria for healthcare workers.

COVID-19 and pregnancy: Staying safe, giving birth and getting vaccinated: What we know about safe pregnancy in the pandemic’s fourth year

News and UpdatesReports and Studies

With the COVID-19 pandemic entering its fourth year, we asked UNICEF health experts to explain what we now know about the best ways for pregnant women to protect themselves and their babies.

Follow Who Know Road TV Spots

TV spotsVideo

The ‘Follow Who Know Road’ television spots are one-minute videos explaining why vaccination against COVID-19 is essential.

Peer Referral Cards

SBC Campaign

This card is used to refer clients to get vaccinated at the healthcare facility closest to them.

Engaging and Empowering Health Care Workers to Promote COVID-19 Vaccine Uptake in Nigeria

Clinical/Technical Guidance

This implementation plan provides guidance on key social and behavior change (SBC) interventions to overcome COVID-19 vaccine hesitancy.

February 3, 2023

How South Africa is integrating COVID

News and UpdatesReports and Studies

South Africa’s National Department of Health has published new guidelines for the care of mothers and newborns in the context of the ever-present threat of COVID-19. The guidelines incorporate new scientific and operational evidence. The aim is to ensure that clinical care for mothers, babies and children during the pandemic remains relevant, practical and evidence-based.

WHO SAGE Roadmap Priority-Use Groups for COVID-19 Vaccine

Clinical/Technical GuidanceReports and Studies

This revised Roadmap takes into account increasing vaccine availability, vaccine coverage rates, and the evolving epidemiological situation including COVID-19 variants of concern.

To assist countries in developing recommendations for optimized use of vaccines against COVID-19, priority-use groups for vaccination (both primary series and booster doses) are identified based on epidemiological scenarios, public health goals, and vaccine coverage scenarios.


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The COVID-19 Communication Network is teamed closely with The Compass for SBC, a curated collection of social and behavior change (SBC) resources. The collection offers the highest quality “how-to” tools and packages of materials from SBC projects.  Each item in the Compass is vetted to ensure it was developed via a strategic process and had documented success in the field. Further, this site is closely linked with Springboard, an online community of SBC professionals who share experiences, ask/give advice, and enhance their skills.

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