Social Media Archives - Page 8 of 15 - COVID-19 Communication Network

Social Media Campaign Targeting Elderly Caregivers

July 12, 2022/in Radio/Audio Spots, SBC Campaign, Social Media, TV spots, Video GERMAS, Johns Hopkins Center for Communication Programs, Kementerian Kesehatan Republik Indonesia, United States Agency for International Development Indonesia Bahasa Indonesia Engagement, Mental Health, Risk Communication and Messaging, Vaccines Communities, General Public, Older Adults/by Yessi Agustina

Responding to the challenges faced in improving COVID-19 vaccination update, particularly in the elderly, BA COVID-19 program Indonesia developed an integrated media campaigns integrated, targeting the take care of elderly. In general the elderly are very dependent on their children in deciding, facilitating, or delivering on vaccination services. Therefore, It is important for these elderly caregivers to prioritize the provision of COVID-19 vaccinations for their parents/elderly.This social media developed to create high magnitude campaign to extend the reach/dissemination of COVID-19-vaccination messaging through social media such as YouTube, Facebook, Instagram, Web and WhatsApp group. The purpose of this campaign is to improve knowledge of people of productive age (which have elderly parents) regarding the benefits of vaccines, and to counter the negative perceptions as well as incorrect information in regards to COVID-19 vaccination.

Source: Social Media Campaign Targeting Elderly Caregivers

SIAP (Semangat Dapat Vaksinasi Lengkap) Campaign – Phased in Multi-media Campaign – Billboard (Key Visuals) platform

July 12, 2022/in Posters, SBC Campaign, Social Media GERMAS, Indonesia Ministry of Health, Johns Hopkins Center for Communication Programs, Kementerian Kesehatan Republik Indonesia, United States Agency for International Development Indonesia Bahasa Indonesia Masks, Vaccines Communities, General Public, Parents and Caregivers of Children, Religious Leaders/by Yessi Agustina

SIAP Campaign Strategic Objective

Provide accurate and up to date information on the benefits of COVID-19 vaccination and availability, resolve vaccine doubts, combat miscommunication and promote vaccine location. Adapted to cultural and linguistic differences between urban and rural environments.
Increase vaccine acceptance among the target audience at the national level.
Contribute to creating a favorable environment of acceptance among families, leaders and the community towards COVID-19 vaccination.

Billboard/Key Visual used in the introduction of the campaign Phases:

Thematic: targeting general communities.
Tactical 1: targeting Elderly and Tactical 2, Targeting in general population which has not completing their complete dose of vaccination.

The Billboard placed in 22 spots in 10 Districts, BA COVID-19 targeted areas.

Source: SIAP (Semangat Dapat Vaksinasi Lengkap) Campaign – Phased in Multi-media Campaign – Billboard (Key Visuals) platform

Social Media Campaign

July 11, 2022/in Social Media GERMAS, Johns Hopkins Center for Communication Programs, United States Agency for International Development Indonesia Bahasa Indonesia Vaccines Communities, Program Designers, Response Organizations, SBC Professionals, Young Adults (13-17)/by Yessi Agustina

This campaign set out through social media platform under BA for COVID-19 program targeting young people, that it is delivered using memes, entertainment and what’s trending right now in social media related to COVID-19. The purpose of each theme developed is to invite the audience to complete the vaccine.

Source: Social Media Campaign

‘Get Boosted’ Facebook Campaign

June 7, 2022/in Infographics, Social Media Johns Hopkins Bloomberg School of Public Health United States English Risk Communication and Messaging, Vaccines General Public/by Shane Harper

Even if you feel healthy and young at heart, you should take steps to stay that way — like eating vegetables, wearing a seatbelt, and staying active.

Getting boosted for COVID-19 should be just another smart thing to add to your health checklist, especially with omicron’s contagiousness. (And even if you’ve had COVID in the past, it’s still a good idea to get a booster!)

Source: ‘Get Boosted’ Facebook Campaign

COVID-19 Campaign for Health Care Workers in Nigeria

June 2, 2022/in Digital Tool, SBC Campaign, Social Media, Testimonials BMGF, George Washington University, ID Africa, MC Saatchi, Upswell Nigeria English COVID-19 Response, Vaccines General Public, Health Workers and Facilities, Response Organizations, SBC Professionals/by Ramatu Ada Ochekliye

On this website, you’ll find creative content to use in COVID-19 vaccine campaigns for healthcare workers. From testimonials to memes and comic-strip illustrations, there are many content types and styles to work with.

We hope you’ll enjoy using this content.

Source: COVID-19 Campaign for Health Care Workers in Nigeria

Public service Advertisement (PSA) SIAP Campaign – Thematic

June 2, 2022/in SBC Campaign, Social Media, TV spots GERMAS, Johns Hopkins Center for Communication Programs, Kementerian Kesehatan Republik Indonesia, United States Agency for International Development Indonesia Bahasa Indonesia Vaccines General Public/by Yessi Agustina

30 second TV spot Tematic PSA for SIAP Campaign (Semangat dapat Vaksinasi Lengkap)

SIAP Campaign is under BA Indonesia Project with the Ministry of Heath, of Indonesia.

Click here to see the video

Comic Strip: Health Care Workers Who Get Vaccinated Are Heroes

May 24, 2022/in Infographics, Pamphlet, SBC Materials, Social Media BMGF, Johns Hopkins Center for Communication Programs Nigeria English, Hausa COVID-19 Response, Risk Communication and Messaging, Rumors and Misinformation, Vaccines General Public, Health Workers and Facilities, Religious Leaders/by Ramatu Ada Ochekliye

Health workers like you are putting their trust in science, getting the COVID-19 vaccine, and feeling more confident treating patients. You can feel safer at work too.

Source: Comic Strip: Health Care Workers Who Get Vaccinated Are Heroes

Spreading good vibes and vaccine confidence up to the last mile

May 6, 2022/in Clinical/Technical Guidance, Infographics, Posters, Radio/Audio Spots, SBC Campaign, Social Media, TV spots, Video Government of Philippines, Government of Philippines Department of Health, Resbakuna Philippines Tagalog Prevention, Return to Work/School, Vaccines Children (under 12), Communities, General Public, Journalists, Older Adults, SBC Professionals, Workplaces, Young Adults (13-17)/by Aaron Aspi

Get Vaxxed for Good Vibes is a USAID-supported campaign to help the Department of Health in the Philippines advance COVID prevention and vaccine confidence for at-risk populations in rural and semi-urban communities. Two years into the global pandemic, promoting minimum public health standards together with vaccine uptake helps communities recover and bounce back.

Check out our Get Vaxxed for Good Vibes resources here

Handwashing

May 6, 2022/in Radio/Audio Spots, Social Media, TV spots, Video A2I, Government of Bangladesh, Human Development Media, ICT Works, Johns Hopkins Center for Communication Programs, UNDP, United States Agency for International Development Bangladesh Bengali (বাংলা) Handwashing General Public/by Mohammad Maruf Hossain

To stay away from coronavirus, you have to wash your hands repeatedly with soap and water.

Source: Handwashing

Millions of Filipino children are ready to go back to school safely with the help of BIDA Kid

May 6, 2022/in Clinical/Technical Guidance, Posters, Radio/Audio Spots, SBC Campaign, Social Media, Technical Briefs, TV spots, Video Johns Hopkins Center for Communication Programs, Philippines Department of Education, Philippines Department of Health and Evidence Marketing Communications, United States Agency for International Development Philippines English, Tagalog Handwashing, Masks, Prevention, Return to Work/School, Social/Physical Distancing, Vaccines Children (under 12), Communities, General Public, Journalists, Parents and Caregivers of Children, Policy Makers, SBC Professionals, School Administrators, Teachers, Young Adults (13-17)/by Aaron Aspi

BIDA Kid is a campaign designed to support children’s healthy and safe return to schools in the Philippines. The Department of Education, Department of Health, and USAID partnered together to integrate COVID-19 prevention behaviors messaging into a TV spot, jingle, and print materials to help promote learning-conducive and pandemic-responsive schools that prioritize health and safety at all times.

Check out our BIDA Kid resources here

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