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The brochure has been produced in partnership with the Malawi Ministry of Health. Key messages are on the awareness, symptoms, and prevention of COVID-19. The poster is targeted towards a general audience and the language is Chichewa.
Throughout 2021, CARE launched 45 locally-led campaigns in 20 countries applying lessons learned during an eight-week training series with Meta. In the second half of 2021, participating countries built on their learnings from their first campaigns and attempted to answer new questions that arose all while creating culturally appropriate messaging to encourage the adoption of preventative behaviors and/or to build trust in the vaccine, even if it wasn’t yet available.
Breakthrough ACTION, USAID’s global social and behavior change project, catalyzes social and behavior change by designing and implementing evidence-based solutions to improve health and development programs around the world. When COVID-19 emerged in late 2019, Breakthrough ACTION was already working on social and behavior change for family planning/reproductive health, malaria, HIV, and other health issues across the globe, including under the Global Health Security Agenda.
The posters are promoting the uptake of the COVID-19 vaccine among adolescents aged 12 and above. The key message is on building vaccine confidence among this age bracket to reduce the risk of serious illness or death. They can also influence their parents, teachers, and other community leaders in the community to encourage their children and adolescents to get vaccinated.
These resources were used by SNEHA (Society for Nutrition Education and Health Action) to educate people living in vulnerable urban informal settlements about COVID-19 Appropriate behaviour. These resources were used at a time when India was braving the first and second wave of the pandemic.
This is the fourth issue of the USAID’s Response to the COVID-19 Pandemic in Burkina Faso newsletter (March 2022). The newsletter contains information on how USAID and its implementing partners are helping to strengthen Burkina Faso’s response to the COVID-19 pandemic.
The Radio Spot talking points is a guide used by Radio Presenters in the Radio stations to reinforce the Radio Spot messaging.
This report details how SANA BOB the people’s reggae artist, led, in collaboration with the Breakthrough action project and the Ministry of Health of Burkina Faso, an awareness caravan on COVID-19 vaccination.
Get Vaxxed for Good Vibes is a USAID-supported campaign to help the Department of Health in the Philippines advance COVID prevention and vaccine confidence for at-risk populations in rural and semi-urban communities.
BIDA Kid is a campaign designed to support children’s healthy and safe return to schools in the Philippines. The Department of Education, Department of Health, and USAID partnered together to integrate COVID-19 prevention behaviors messaging into a TV spot, jingle, and print materials to help promote learning-conducive and pandemic-responsive schools that prioritize health and safety at all times.
This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.
