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Alerta Guatemala COVID-19 Prevention Campaign Materials

The Alerta Guatemala campaign is a COVID-19 prevention campaign from the Breakthrough ACTION Guatemala team. The campaign emphasizes that COVID-19 is still contagious and dangerous even if one has been vaccinated or previously infected. The prevention methods of distancing, masking and hand washing are highlighted, encouraging people to not let their guard down against COVID-19. The campaign materials include a TV spot, radio spots, print materials and digital/social media (intagram and facebook) materials in Spanish. The radio spots are also in the indigenous languages of Mam, Kaqchikel, Kiche, Q’Anjob’Al, and Keqchi. This campaign was aimed at the general public.

    Views 1038

    Synthesized Guidance for COVID-19 Messaging Tool / Guía para la Prevención y Control del COVID-19 en Servicios de Salud del Ministerio de Salud Pública y Asistencia Social de Guatemala

    This is a guide for creating COVID-19 prevention messaging in health services in Guatemala. It covers many topics, including: general info about COVID-19, infection control and prevention via social distancing/mask wearing/hand washing, Personal Protective Equipment, etc.

    Source: Synthesized Guidance for COVID-19 Messaging Tool / Guía para la Prevención y Control del COVID-19 en Servicios de Salud del Ministerio de Salud Pública y Asistencia Social de Guatemala

      Views 737

      Behavioral Economics Can Help Fight Coronavirus

      With thousands of newly confirmed cases and deaths worldwide each day, the novel coronavirus and the disease it causes, COVID-19, are impacting every corner of the planet. Using behavioral insights to design simple messages that promote healthy behavior is essential to stop contagion, manage emotions, encourage handwashing, and when the time is right, help people gradually resume normal life. This policy note describes behavioral biases people may be exhibiting during the crisis and offers recommendations for how to overcome them. Most importantly, it offers practical examples for governments, as well as infographics ready for dissemination, that can be used to fight this pandemic.

      Source: Behavioral Economics Can Help Fight Coronavirus

        Views 842

        Integración del Género en la Respuesta a la Vacunación Contra la COVID-19: Informe Técnico

        Este informe técnico se centra en las recomendaciones para integrar la perspectiva de género en los esfuerzos de promoción de la vacunación contra la COVID-19 como parte de la respuesta general de comunicación de riesgos y participación comunitaria (CRPC).

        Este informe técnico también está disponible en Inglés y Francés.

        Source: Integración del Género en la Respuesta a la Vacunación Contra la COVID-19: Informe Técnico

          Views 605

          COVID Behaviors Dashboard

          The COVID Behaviors Dashboard visualizes data from the COVID-19 Trends and Impact Survey (CTIS), launched by Facebook with the Delphi Group at Carnegie Mellon University and the University of Maryland Social Data Science Center. Insights and analyses on how to use the data were written by researchers and social and behavior change communication experts at CCP in collaboration with WHO’s Global Outbreak Alert and Response Network. This site is intended to be used by policy makers, health officials and practitioners at national and subnational levels to better understand the behavioral drivers behind vaccine uptake, masking and physical distancing among other behaviors that affect the spread of COVID-19.

          Data from this ongoing survey is collected daily and the dashboard is updated every two weeks.

          Source: COVID Behaviors Dashboard

            Views 769

            Integración del Género en la Respuesta de Comunicación de Riesgos y Participación Comunitaria Frente a la COVID-19

            La integración del género en la respuesta de comunicación de riesgos y participación comunitaria (CRPC ) de COVID-19 exige considerar cómo las normas y roles de género, así como las dinámicas de poder y la toma de decisiones inequitativas, influyen en las experiencias y necesidades de las personas en todas las etapas. Este resumen técnico proporciona recomendaciones prácticas para integrar el género en los seis pilares de la respuesta de CRPC.

            Source: Integración del Género en la Respuesta de Comunicación de Riesgos y Participación Comunitaria Frente a la COVID-19

              Views 523

              Nota Técnica: Consideraciones para la Comunicación Sobre las Vacunas Contra el COVID-19

              A medida que alrededor del mundo se están administrando las vacunas contra el COVID-19, algunos países y localidades están desarrollando estrategias de comunicación de riesgo y participación comunitaria (Risk Communication and Community Engagement, RCCE) y planificando campañas para promover la aceptación y recepción de las vacunas. Para apoyar dichos esfuerzos, esta nota técnica proporciona un resumen de los siguientes aspectos:

              • Pasos para desarrollar una estrategia de RCCE
              • Consideraciones adicionales para la comunicación sobre las vacunas
              • Manejo de información errónea y rumores

              Source: Nota Técnica: Consideraciones para la Comunicación Sobre las Vacunas Contra el COVID-19

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                Guide to Prevention and Control of COVID-19 in Services of Health

                The Coronavirus topic was included in the Guide for the Prevention and Control of COVID-19 in Health Services of the Ministry of Public Health and Social Assistance of Guatemala.

                To facilitate dissemination, a brochure and poster were produced. In addition, workshops were held with staff from the MOH and the municipalities of Nebaj, Chajul, Nebaj and Sacapulas in Quiché.

                Source: Guide to Prevention and Control of COVID-19 in Services of Health

                  Views 695

                  Infodemics and Infodemiology: A Short History, a Long Future

                  This paper describes the characteristics of an infodemic, which combines an inordinately high volume of information (leading to problems relating to locating the information, storage capacity, ensuring quality, visibility and validity) and rapid output (making it hard to assess its value, manage the gatekeeping process, apply results, track its history, and leading to a waste of effort).

                  This is bound up with the collateral growth of misinformation, disinformation and malinformation. Solutions to the problems posed by an infodemic will be sought in improved technology and changed social and regulatory frameworks.

                  One solution could be a new trusted top-level domain for health information. The World Health Organization has so far made two unsuccessful attempts to create such a domain, but it is suggested this could be attempted again, in the light of the COVID-19 infodemic experience. The vital role of reliable information in public health should also be explicitly recognized in the Sustainable Development Goals, with explicit targets. All countries should develop knowledge preparedness plans for future emergencies.

                  Source: Infodemics and Infodemiology: A Short History, a Long Future

                    Views 865