Social and Behavior Change Campaigns
This is a collection of communication materials (all types of media), tools and resources for social and behavior change to address the COVID-19 pandemic.
June 30, 2022
A COVID-19 ainda não acabou
Cartaz dirigido a adolescentes e Jovens dentro da Escola incentiva os jovens a colaborar na prevenção da covid tanto na escola como em casa.
COLABORAÇÃO NA PREVENÇÃO DA COVID-19
Esta é uma coleção de vídeos, em português, sobre prevenção ao COVID-19.
June 7, 2022
Cote d’Ivoire Easter COVID ‘Vaccinate Before Travel’ Campaign
In Côte d’Ivoire, this news report shares about an innovative strategy to accelerate COVID-19 vaccination coverage through targeting Easter travelers. Easter is a time of heavy travel; regional celebrations known as Paquinou are organized. Large public gatherings/mass movement make this a high-risk period for transmission. the center of the country.
The strategy promoted ‘vaccinate before travel’ and included pop up vaccination promotion to encourage travelers to get vaccinated before traveling. This link includes a campaign report, a TV News report and Campaign images.
June 2, 2022
COVID-19 Campaign for Health Care Workers in Nigeria
On this website, you’ll find creative content to use in COVID-19 vaccine campaigns for healthcare workers. From testimonials to memes and comic-strip illustrations, there are many content types and styles to work with.
Public service Advertisement (PSA) SIAP Campaign – Tactical
30 second TV spot Tematic PSA for SIAP Campaign (Semangat dapat Vaksinasi Lengkap). SIAP Campaign is under BA Indonesia Project with the Ministry of Heath, of Indonesia.
May 31, 2022
Jingle SIAP Campaign
Jingle SIAP is produced as the Campaign identity.
It is a fun and up beat music with lyric that resonates the Vaccination Messages.
SIAP means ready to get complete dose of vacination (Semangat dapat vaksinasi lengkap)
It is aired in radio spots and used for various community events to encurage people to get vaccinated or completed their dose of vaccination.
May 6, 2022
Spreading good vibes and vaccine confidence up to the last mile
Get Vaxxed for Good Vibes is a USAID-supported campaign to help the Department of Health in the Philippines advance COVID prevention and vaccine confidence for at-risk populations in rural and semi-urban communities.
Millions of Filipino children are ready to go back to school safely with the help of BIDA Kid
BIDA Kid is a campaign designed to support children’s healthy and safe return to schools in the Philippines. The Department of Education, Department of Health, and USAID partnered together to integrate COVID-19 prevention behaviors messaging into a TV spot, jingle, and print materials to help promote learning-conducive and pandemic-responsive schools that prioritize health and safety at all times.
April 21, 2022
Lembar Balik COVID-19 (Community Engagement Kit)
This flipchart is a tool intended for Facilitators to help provide information, education, and advice regarding COVID-19 vaccination especially the elderly (elderly) and the general population who have not completed their vaccination dose.
March 28, 2022
Video and banners to encourage mask wearing and physical distancing during Ireecha
Video (Telugu with English subtitles) and 2 banners (Telugu) encouraging masking and physical distancing during Ireecha.
Addressing Vaccine Hesitancy in Nigeria digital campaign
A Digital Social and Behavior Change Communication Campaign in Bauchi and Sokoto States, Nigeria, in collaboration with the Bill & Melinda Gates Foundation (BMGF) partners: MC Saatchi, Upswell, George Washington University, Syndani Initiative and ID Africa. This includes videos, social media posts.
March 21, 2022
Ginger Ale Can’t Cure COVID
This is a social media post from Baltimore City Health Department stating that although ginger ale can help settle an upset stomach, it’s not a substitute from getting the vaccine.
March 11, 2022
Guide Book: Campaign – Community Involvement and the Important Message of COVID-19 Vaccination for the Elderly
In general, this book aims to provide implementation guidance to accelerate access for elderly to COVID-19 vaccination, through Communications Campaign and Community involvement activity. This book specifically aims to be a guide for preparing campaign and community involvement plans for COVID-19 Program manager, communications manager and other related stakeholder that contribute
to increase the outreach of messages for elderly COVID-19 vaccination.
March 4, 2022
Behind the Masks Campaign: The hidden impact of COVID-19 mental health campaign
Behind the Mask is a statewide initiative to promote mental health services for Mississippians during the COVID-19 pandemic. The statewide campaign is funded through a grant from the Substance Abuse and Mental Health Services Administration (SAMHSA).
February 25, 2022
COVID-19 Vaccine “Voices” and “Satisfied Clients” Testimonials
These video clips are short documentaries on “Voices” for COVID-19 vaccines and testimonials from “Satisfied Clients”. The videos feature influential institutional, community, and religious leaders speaking about the safety and benefits of the COVID-19 vaccines, and spearheading efforts to address vaccine rumors, misinformation, and hesitancy.
This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.
