Rumors and Misinformation

This is a curated collection of tools and materials that can guide and provide examples on how to understand, track, address rumors and misinformation around COVID-19.

November 23, 2022

COVID-19 Prevention Campaign

PostersRadio/Audio SpotsSBC CampaignTV spotsVideo

Johns Hopkins Center for Communication Programs (CCP) conducted a COVID-19 prevention campaign with funding from the United States Agency for International Development under the global Breakthrough ACTION mechanism.

COVID-19 Vaccine Promotion

PostersRadio/Audio SpotsSBC CampaignTV spots

Johns Hopkins Center for Communication Programs (CCP) implemented a COVID-19 vaccine promotion project in Ethiopia with funding and technical assistance from the United States Agency for International Development (USAID) through the global Breakthrough ACTION mechanism.

November 22, 2022

Traditional Leaders Advocating for the COVID-19 Vaccine

TV spotsVideo

Breakthrough ACTION is working with traditional leaders to encourage people to get vaccinated. In the video, Senior Chief Mlolo of Nsanje shares why she got the COVID-19 vaccine, and she encourages people to get vaccinated.

Breakthrough ACTION Malawi Factsheet on COVID-19

Fact SheetInfographicsReports and Studies

This factsheet highlights the achievements and successes of the COVID-19 Vaccine project in Malawi implemented by Breakthrough ACTION. Breakthrough ACTION is supporting Malawi’s Ministry of Health to reduce COVID-19 vaccine hesitancy, promote vaccine uptake and promote positive attitudes towards the vaccine.

November 14, 2022

Rooted in Trust: Addressing Vaccine Misinformation through Information Ecosystem Strengthening in Zimbabwe and South Sudan

Reports and Studies

This powerpoint shares a response to COVID-19 misinformation among vulnerable communities and people affected by humanitarian crises with a focus on Zimbabwe and South Sudan.

November 10, 2022

Happy Ethiopian New Year – Vaccinate against #COVID-19

InfographicsVideo

This is a tweet from PSI Ethiopia encouraging Ethiopians to avoid misinformation and to get their COVID-19 vaccine at their nearest health center.

November 3, 2022

Building Trust and Empathy Around COVID-19: A Client-Centred Communication Approach

BookletClinical/Technical GuidanceTraining/Education

A participant’s booklet used to train facility-based healthcare workers on Building Trust and Empathy Around COVID-19.

COVID-19 Vaccine Audio Spots for Pregnant and Lactating Mothers in Ghana

Radio/Audio Spots

These are two 60-second audio spots produced by Breakthrough ACTION to increase awareness of the COVID-19 vaccine, and eligibility among pregnant and lactating women. The audio spots are available in English and translated into 16 local languages.

October 14, 2022

Breakthrough ACTION Côte d’Ivoire COVID-19 Vaccination Video Spot: Get Vaccinated Like Me

SBC CampaignTV spotsVideo

This video spot from Côte d’Ivoire was developed as the result of an analysis emerging from the national rumor management system indicating that people continued to be concerned regarding rumors around side effects, and wanted to see others like them getting vaccinated before making a decision.

Côte d’Ivoire “Bon a Savoir” (Good to Know) COVID-19 Vaccine social media graphics series

Infographics

The “Good to Know” (Bon a Savoir) series consists of graphics shared on the Côte d’Ivoire Ministry of Health’s social media platforms to address COVID-19 vaccination hesitancy.

October 7, 2022

An exploratory study of social media users’ engagement with COVID-19 vaccine-related content

Reports and Studies

This exploratory study wants to understand the communication climate of Facebook on the COVID-19 vaccine issue, including the nature of dominant content and users’ engagement patterns with them.

September 28, 2022

Breakthrough ACTION for COVID-19 campaign through Pharmacies Network

PresentationSBC Campaign

JHCCP /BA COVID-19 is working with mClinica to conduct a campaign to pharmacy staff and pharmacy visitors to reach the elderly and other groups with low vaccination rates.

Conversation between brothers in law 2

Radio/Audio SpotsSBC CampaignTV spotsVideo

If someone is infected with the coronavirus, there is no reason to panic. Maintain social distance, wash your hands repeatedly with soap, wear your mask properly and don’t listen to rumors.

September 22, 2022

Conversation between brothers in law 1

Radio/Audio SpotsSBC CampaignTV spotsVideo

If you go outside, maintain social distance, wash your hands repeatedly with soap, wear your mask properly, and don’t listen to rumors.

August 31, 2022

Can you breastfeed if you have COVID-19?

InfographicsSBC CampaignVideo

It is completely safe for a mother with confirmed or suspected of COVID-19 to breastfeed.

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