We conducted in-depth interviews with individuals who had recovered from COVID-19, people who had lost a family member to COVID-19, and health providers. We also conducted focus group discussions with members of the general population to explore social norms and community perceptions related to COVID-19, including prevention behaviors, stigma, and vaccines.
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New data on the COVID Behaviors Dashboard indicate that people in most countries are currently hungry for information about COVID-19 variants and treatment. As the surge of cases brought by the omicron variant fades in France, India, the United States and elsewhere, countries like Chile, Norway, and Malaysia are still at or approaching their peaks.
Explore how key data points on the dashboard—such as masking behaviors and structural barriers to vaccination—have changed in this most recent period.
Source: February COVID-19 Behaviors Newsletter
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This document was developed by MOH & RCCE TWG to guide information dissemination associated with planned, coordinated & implemented mass vaccination. The communication strategy was constantly reviewed given the exigencies of the situations.
Source: Communication Strategy for South Sudan COVID-19 2nd Phase
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This review highlights the need to use a multitheory framework and tailoring social media interventions to the specific circumstances and needs of the target audience in future interventions. The results and insights gained from this review will be of assistance to future studies.
Source: Vaccine hesitancy and behavior change theory-based social media interventions: a systematic review
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At CARE, we believe that achieving the “leave no one behind” aspect of UHC is paramount to achieving the SDGs. Here we explain how this principal was integrated into our COVID-19 health response across all contexts.
Source: Leaving no one behind: Designing a rights-based, community-centered response to COVID-19
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A growing chorus of voices are questioning the glaring lack of women in COVID-19 decision-making bodies. Men dominating leadership positions in global health has long been the default mode of governing. This is a symptom of a broken system where governance is not inclusive of any type of diversity, be it gender, geography, sexual orientation, race, socio-economic status or disciplines within and beyond health – excluding those who offer unique perspectives, expertise and lived realities. This not only reinforces inequitable power structures but undermines an effective COVID-19 response – ultimately costing lives.
By providing quantitative data, we critically assess the gender gap in task forces organised to prevent, monitor and mitigate COVID-19, and emphasise the paramount exclusion of gender-diverse voices.
Source: Symptoms of a broken system: the gender gaps in COVID-19 decision-making
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While the COVID-19 vaccines have given the world hope that the pandemic’s end is in sight, we now face another challenge: ensuring enough people actually get vaccinated to quell the disease.
The Little Jab Book provides 18 strategies – derived from the behavioral sciences – that can be applied to increase uptake throughout the vaccination process.
It also includes a primer on important formative research to conduct, and barriers to consider, before adapting the strategies for the reader’s own context. Led by Save the Children’s Center for Utilizing Behavioral Insights for Children (CUBIC), the Busara Center for Behavioral Economics, and Common Thread, The Little Jab Book highlights case studies from previous vaccination programs around the world, and is based on interviews and insights from a dozen global behavioral science and health experts.
Source: The Little Jab Book: 18 Behavioral Science Strategies for Increasing Vaccination Uptake
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As several low- and middle-income countries roll out their COVID-19 vaccination programmes, COVID-19 vaccines hesitancy could threaten the success of such programmes. But pharmacists can play a leading role in addressing COVID-19 vaccine hesitancy by using a critical mobile phone-based technology. This technology, known as caller tunes or ringback tones, is flourishing in low- and middle-income countries such as those in Africa and Asia where it is used to promote popular songs and religious messages. With this technology, callers to mobile phones hear a message or a song instead of the typical ringing sound. There is a need for pharmacists associations to collaborate with the creative arts industry and telecommunication companies to have caller tunes on COVID-19 vaccines. As pharmacists and others download COVID-19 vaccine caller tunes onto their mobile phones, their callers will hear COVID-19 vaccines messages or songs. This could help combat disinformation and hesitancy, and promote widespread vaccination as availability increases.
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Grounded in the edutainment approach, we explored how songs are being used to create awareness about COVID-19 in Ghana, a sub-Saharan African country. YouTube was searched, and 28 songs met the study inclusion criteria. We conducted a thematic analysis of the song lyrics. Most lyrics were in English, Ghanaian Pidgin English, Akan, Ga, or Dagbani.
Source: Communicating Awareness About COVID-19 Through Songs: An Example From Ghana
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We worked with IDEO.org, a nonprofit design studio, to build vaccination campaigns in partnership with target communities. Our goal was to increase awareness of and confidence in COVID-19 vaccinations for refugee, immigrant, and migrant communities and their families.
Source: ‘Vaccination Is’ Campaign for Refugees
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This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.
