The Vaccination Demand Hub

The Vaccination Demand Hub is a network of partner organizations innovating together to understand why people miss out, to improve acceptance and uptake of vaccines, and to ensure that everyone everywhere is protected against vaccine preventable diseases.

Source: The Vaccination Demand Hub

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    Vaccine Misinformation Field Guide

    This resource was created by the UNICEF Programme Division, Health Section, Immunization Unit C4D team, in collaboration with The Public Good Projects, First Draft and Yale Institute of Global Health.

    Source: Vaccine Misinformation Field Guide

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      Early AI-supported Response with Social Listening

      Listening to people’s questions and concerns is an important way for health authorities to learn about what matters to communities in response to COVID-19. This social listening platform aims to show real time information about how people are talking about COVID-19 online, so that health professionals can better manage as the infodemic and pandemic evolve.

      Source: Early AI-supported Response with Social Listening

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        Early Estimates of the COVID-19 Impact on Maternal and Child Health

        While the COVID-19 pandemic will increase mortality due to the virus, it is also likely to increase mortality indirectly. In this study, the authors estimate the additional maternal and under-5 child deaths resulting from the potential disruption of health systems and decreased access to food.

        The results of the study show that if routine health care is disrupted and access to food is decreased (as a result of unavoidable shocks, health system collapse, or intentional choices made in responding to the pandemic), the increase in child and maternal deaths will be devastating. The authors hope these numbers add context as policy makers establish guidelines and allocate resources in the days and months to come.

        Source: Early Estimates of the COVID-19 Impact on Maternal and Child Health

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          COVID-19 Vaccine Communication Strategy, India

          This communication strategy supports the COVID-19 vaccines rollout in India and seeks to disseminate timely, accurate and transparent information about the vaccine(s) to alleviate apprehensions about the vaccine, ensure its acceptance and encourage uptake.

          The strategy will also serve to guide national, state and district level communication activities, so that the information on the COVID-19 vaccines and vaccination process reaches all people, across all states in the country.

          Source: COVID-19 Vaccine Communication Strategy, India

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            COVID-19 Vaccination Communication

            This report, which was developed in consultation with leading experts in social and behavioral sciences and public health, outlines evidence-informed communication strategies in support of national COVID-19 vaccine distribution efforts across federal agencies and their state and local partners.

            Source: COVID-19 Vaccination Communication

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              The Best Evidence for How to Overcome COVID Vaccine Fears

              Now that the COVID-19 vaccine is becoming available, somewhere between 60 and 90 percent of adults and children must be vaccinated or have antibodies resulting from infection in order to arrive at the safe harbor known as herd immunity, where the whole community is protected.

              However, among the US population, there are large segments that remain reluctant or opposed to receiving the vaccines. In the Kaiser Family Foundation poll, 42 percent of Republicans said they definitely or probably would not. The same was true for 35 percent of Black adults, who, as a group, have borne a disproportionate share of sickness and death from COVID-19. Also deeply hesitant were 35 percent of rural residents, 36 percent of adults ages 30 to 49, and—especially worrisome given their public-facing roles—33 percent of essential workers and 29 percent of those who work in a health care delivery setting.

              For the reluctant and distrustful, it will take targeted actions and communication strategies that speak to the specific concerns of each group to move them toward accepting the new vaccines. This article describes several approaches to reach those audiences.

              Source: The Best Evidence for How to Overcome COVID Vaccine Fears

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                COVID-19: Can Behavior Insights Address Vaccine Hesitancy and Increase Take-up?

                In efforts to reduce infections by COVID-19, effective vaccines will only contribute to herd immunity if people accept them and follow the correct vaccination course. The take-up rate is a crucial variable to consider in the quest to achieve herd immunity.

                For instance, with a 90% effective vaccine, we need a 77.7% take-up rate if the herd immunity threshold is 70%. Currently, the picture is mixed: in a global survey of potential acceptance of a COVID-19 vaccine, positive responses ranged from 55% in Russia to 87% in China. In September 2020, a Pew survey suggested that 49% of American adults would refuse a COVID-19 vaccine.

                The behavioral science literature suggests the importance of understanding the underlying drivers of vaccine decision-making. Countries should design their strategies for vaccine take-up to target these factors, including the perceived risk of disease and side effects, social norms, costs in terms of time and effort, and trust in the health system and government. Behavior science offers options that go beyond traditional behavior change campaigns.

                Source: COVID-19: Can Behavior Insights Address Vaccine Hesitancy and Increase Take-up?

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                  Vaccine Confidence Project

                  This site serves as a collection of resources from around the world that can be used to gain further information about vaccines and their recommended usage.

                  The purpose of the Vaccine Confidence Project is to monitor public confidence in immunization programs by building an information surveillance system for early detection of public concerns around vaccines; by applying a diagnostic tool to data collected to determine the risk level of public concerns in terms of their potential to disrupt vaccine programmes; and, finally, to provide analysis and guidance for early response and engagement with the public to ensure sustained confidence in vaccines and immunisation.

                  This initiative also defines a Vaccine Confidence Index™ (VCI) as a tool for mapping confidence globally.

                  Source: Vaccine Confidence Project

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                    Vaccination Communication Strategies: What Have We Learned, and Lost, in 200 Years?

                    This study compares Australian government vaccination campaigns from two very different time periods, the early nineteenth century (1803–24) and the early twenty-first (2016).

                    It explores the modes of rhetoric and frames that government officials used in each period to encourage parents to vaccinate their children. The analysis shows that modern campaigns rely primarily on scientific fact, whereas 200 years ago personal stories and emotional appeals were more common. The authors argue that a return to the old ways may be needed to address vaccine hesitancy around the world.

                    Source: Vaccination Communication Strategies: What Have We Learned, and Lost, in 200 Years?

                      Views 648