The I’m Responsible Campaign includes posters, social media for the general public, women and pregnant women to reinforce key COVID-19 Prevention Behaviors implemented by Maharashtra State in India. The materials are in Hindi.
Source: Me Jababdar/I’m Responsible Campaign
Views 1105
USAID Philippines’ ReachHealth team has several robust social media platforms that reach specific audience segments with family planning messages. USAID’s Breakthrough ACTION COVID Vaccine project worked with ReachHealth to jointly produce and post social media cards promoting the Department of Health’s National Vaccine Days (NVD) from November 29-December 01, 2021 and December 15-17, 2021.
The social media cards were posted on platforms such as It’s Okay To Delay, which caters to young adults, and Konektado Tayo, for parents of teens, who are eligible to get vaccinated in the country. Teens got their own messages on the DOH’s platform for teens, I Choose.
In a little over a week, these platforms reached more than 3 million people — a solid accomplishment given that the messages were focused on reaching rural and peri-urban areas with low vaccine coverage and not major urban cities like Metro Manila. The posts encouraged vaccination and also answered key questions about family planning and vaccination.
Working with the DOH in the Philippines, USAID’s Breakthrough ACTION and ReachHealth projects helped raise public awareness through this vaccine promotion initiative. More than 9.9 million people were vaccinated during the National Vaccination Days, helping the government to fully vaccinate more than 50 million Filipinos by the start of 2022.
Views 1380
This video, produced by NITI Aayog, explains the proper procedure on visiting hospital during the COVID-19 pandemic.
Source: Visiting Hospital during COVID-19
Views 528
In collaboration with the Johns Hopkins Consortium for School-Based Health Solutions, IVAC faculty have just launched a free online course, “COVID Vaccine Ambassador Training: How to Talk to Parents.”
Designed for parents, teachers, and school staff, this online course aims to provide “vaccine ambassadors” with the tools to discuss concerns about COVID-19 vaccines with people in their communities. The self-paced course teaches adults how to have respectful and empathetic conversations with parents and guardians who remain hesitant about vaccination for their children, even if they are vaccinated themselves.
The goal of the course is to empower more people to communicate with parents in the U.S. who have concerns about vaccinating their children, despite the availability of safe, effective, and free COVID-19 vaccines for children ages five and up. In recent weeks, COVID-19 hospitalizations in children have spiked to record levels, including among unvaccinated children ages 5 and up who are eligible for COVID-19 vaccines. According to the Centers for Disease Control and Prevention, an average of 672 children age 17 and under were admitted to hospitals every day with COVID-19 during the week ending Sunday, January 2—the highest such number of the pandemic. These numbers underscore the urgency to get eligible children across the country vaccinated and boosted now.
The COVID-19 Vaccine Ambassador course covers evidence-based communication strategies, with video explainers and FAQs about COVID-19 and COVID-19 vaccines, as well as lessons on how to engage in constructive conversations about vaccine hesitancy. The course also includes reliable sources of information about COVID-19 vaccines, an important tool in discussions around vaccines.
Source: COVID Vaccine Ambassador Training: How to Talk to Parents
Views 938
Save the Children Ethiopia country office; under its media campaign work with UNICEF, had produced nine additional television spots with Fana Broadcasting Corporate. Here’s a video on how to minimize stress and apply positive parenting.
Source: Save the Children Ethiopia COVID campaign (Twitter)
Views 640
Whether you’re the parent of a teen or a grade-school age child, you likely have questions about the vaccine. And top-of-mind for many parents is how we know that it is safe for kids.
Here are answers to some common questions about the science behind the COVID-19 vaccine.
Source: The Science Behind COVID-19 Vaccines: Parent FAQs
Views 844
We asked scientists and medical experts some of the most common questions parents/guardians have when deciding to vaccinate children 5-11 years old.
Source: COVID-19 Vaccine for Children 5-11: Q&A with Healthcare Experts
Views 791
This video requests parents to continue vaccinating children during the COVID-19 pandemic.
Source: Request to continue vaccinating children during the COVID-19 pandemic
Views 835
This video requests parents to teach their children at home during the COVID-19 pandemic.
Source: Request to teach children at home
Views 515
This video explains how to take care of your children’s mental health care during the COVID-19 pandemic.
Source: Mental health care for children
Views 480
This website is made possible by the generous support of the American people through the United States Agency for International Development (USAID) under the Breakthrough ACTION Cooperative Agreement #AID-OAA-A-17-00017. Breakthrough ACTION is based at Johns Hopkins Center for Communication Programs (CCP).The contents of this website are the sole responsibility of Breakthrough ACTION and do not necessarily reflect the views of USAID, the United States Government, or Johns Hopkins University.
